- IAS Launches Pre-Bid Video Exclusion Lists On TikTokBy leveraging IAS's AI-powered brand suitability technology, advertisers are now able to exclude unsuitable content on a frame-by-frame basis across all videos on TikTok. ... read more
- OpenAI debuts new flagship AI modelOpenAI has introduced GPT-4.1, a successor to the GPT-4o multimodal artificial intelligence model launched by the company last year. During a livestream on Monday, OpenAI said GPT-4.1 is better than GPT-4o ... read more
- Star Wars is getting a turn-based strategy game called Zero CompanyThe Star Wars strategy game announced in 2022 finally has a name: Zero Company, as EA revealed today. A website about the game describes it as a “single-player turn-based tactics game,” ... read more
- Meta AI will soon train on EU users’ dataMeta has announced that it’s preparing to train AI on the data of EU users of its apps, including Facebook and Instagram. The company says that includes things like public posts, ... read more
- Microsoft Copilots AI-Driven Monetization For AdsPublishers now have access to a tool that monetizes ads in Copilot with Microsoft's release of its latest version of Monetize, now generally available to all. ... read more
- You can hot swap the battery on Samsung’s new rugged tabletThe Tab Active5 Pro S Pen stylus improves the tablet’s usability in wet conditions when wet fingers may not be recognized by its touchscreen. | Image: Samsung Samsung has announced new versions ... read more
- Media's Sharp Double-Digit Stock Declines: Who Survives?The Dow Jones U.S. Broadcasting & Entertainment Index closed down 12% to 1,010.97 since April 2, while the Dow Jones U.S. Media Agencies Index fell 11% to 385.41 and the U.S. Media Index lost 12% ... read more
- HBO’s Harry Potter TV series has cast its regulars (not those ones)Harry Potter Cast (from left to right): John Lithgow, Janet McTeer, Paapa Essiedu, Nick Frost, Luke Thallon, and Paul Whitehouse. After weeks of speculation, Warner Bros. Discovery has officially announced the first ... read more
- Nvidia starts producing its Blackwell AI chip at TSMC’s Arizona plantNvidia has brought some of its chip production stateside. On Monday, Nvidia announced that it has started producing its Blackwell AI GPUs at TSMC’s plant in Phoenix, Arizona, while companies within ... read more
- Eddington doomscrolls back to the pandemic’s darkest days in new trailer
- 'White Lotus': Eat The Rich, Drink The Poisoned Coffee Mate?I'm sure becoming part of a shocking pina-colada family-death-pact scenario was not in the plan for the Nestle-owned creamer. ... read more
- The Meta Quest 3S just got its first discountDue to the fluctuating tariff situation, a lot of people are seriously mulling over tech purchases they might otherwise be content to put off for a while. And it makes sense. ... read more
- In The Last of Us season 2, Joel finally goes to therapyPedro Pascal and Catherine O’Hara in The Last of Us. Joel is a troubled guy. Throughout the first Last of Us game (and subsequent TV adaptation on HBO, where heâs played by ... read more
- Are prediction markets gambling? Robinhood CEO Vlad Tenev is betting notToday, I’m talking with Vlad Tenev, the cofounder and CEO of Robinhood, which is one of the most well-known consumer finance apps in the world. It started as a way to ... read more
- Social Media's Dangers Confronted At TED 2025Four speakers converged on an unmistakable warning: Our digital ecosystem isn't just broken -- it threatens the foundations of democracy and truth. ... read more
- Meta antitrust trial: updates from the monopoly battle with the FTCA long-awaited trial between Meta and the Federal Trade Commission kicks off on April 14th. Over about two months, DC District Court Judge James Boasberg will hear arguments about whether Facebook ... read more
- HBO’s The Last of Us had to speed up Abby’s revealKaitlyn Dever as Abby. In The Last of Us Part II, it takes a long time before players understand just who Abby is. A new character introduced as both an antagonist and ... read more
- Katy Perry is going to space with Blue OriginKaty Perry, Lauren Sánchez, and the four other women on Blue Origin’s NS-31 flight. Jeff Bezos’ Blue Origin is preparing to put pop singer / songwriter Katy Perry into space, along with ... read more
- Horizon's Night Market Taps Publicis' Colon As Commerce Media ChiefJason Colon joins from Publicis and fills a void created when Mara Greenwald left in January to join IPG Mediabrands' Kinesso unit. ... read more
- Lime will recycle bike and scooter batteries with Redwood MaterialsLime, the largest bike- and scooter-sharing company in the world, announced that it has struck a deal with Redwood Materials to recycle its lithium-ion batteries. Lime says its e-bike and e-scooter ... read more
- Chipolo’s colorful new trackers now work with Apple’s and Google’s networksThe Pop is also compatible with Apple’s and Google’s tracking apps, but Chipolo’s app offers extra functionality for its new trackers. | Image: Chipolo Chipolo has announced a new Bluetooth tracker called ... read more
- Apple’s picked a very fitnessy way to mark a decade of smartwatchesApril 24th, 2025 marks 10 years of Apple Watches. April 24th will be the 10th anniversary of the day the first Apple Watch shipped to customers. A decade is a major milestone ... read more
- 'Minecraft' Becomes Year's Highest-Grossing Theatrical To Date"Minecraft" posted another big $80 million in its second weekend following its $162 million opening in its weekend debut. ... read more
- What Happens To Google Ads When AI Agents CollaborateSafe Superintelligence is the latest AI startup to gain backing from Google and Nvidia. Superintelligence surpasses human intelligence and will become the basis for agent-to-agent communications because it will have the ability to make decisions ... read more
- The Game Is Afoot In Entertaining 'Sherlock & Daughter'In the new show coming to The CW this week, the new wrinkle in the Holmes story is a daughter Holmes never knew he had. ... read more
- Claritas AI Predicts Which Audiences Should Respond Best To TargetingDevelopers have created an AI-driven audience optimization model for email marketers to further personalize audiences that can target consumers across campaigns as well as realize new audience segments in near real-time. ... read more
- What Happens To Google Ads When AI Agents CollaboateSafe Superintelligence is the latest AI startup to gain backing from Google and Nvidia. Superintelligence surpasses human intelligence and will become the basis for agent-to-agent communications because it will have the ability to make decisions ... read more
- Samsung pauses One UI 7 rollout worldwideGalaxy S24 owners will have to wait a little longer to get Android 15. Samsung has, by all accounts, halted the rollout of its long-awaited One UI 7 update following the discovery of ... read more
- PS5 price rises substantially in UK and EuropeSony has raised the price of most of its PlayStation 5 console hardware in the UK, Europe, Australia, and New Zealand by 10-15 percent, blaming “a challenging economic environment.” With rising ... read more
- How Google is using the cloud to pitch creative AI toolsGoogle built its empire on media dollars. Now, it’s eyeing the other side of the equation — creativity — with AI as its way in. The signs have been piling up over the last 18 ... read more
- Episode 6 Mom’s at Work: The ‘Panini’ generation — The hidden workforce struggle employers can’t ignoreSubscribe: Apple Podcasts • Spotify Being stuck in the middle isn’t just a metaphor — it’s daily life for the sandwich generation. These are the working parents juggling the care of kids while also ... read more
- Creators rethink revenue mix in anticipation of economic slumpWith a potential economic recession on the horizon, content creators are adjusting their monetization strategies to rely less on individual fans and more on advertisers. As President Donald Trump’s proposed tariffs — paused, as they ... read more
- How retail media’s identity crisis is fueling a talent crunchRetail media networks were supposed to be the ad industry’s silver bullet, offering highly targeted ad opportunities with first-party retailer data. But cracks are starting to form in the illusion, as marketers take a closer ... read more
- Media Buying Briefing: Can principal media actually become the hero (for some) in upfront negotiations?With upfronts season inching closer and closer by the day, the brick wall that is full-on economic uncertainty (due to the whiplash of on/off tariffs globally) will make for a possibly messy collision of circumstances. ... read more
- People are turning on Elon MuskElon Musk’s popularity with the American public is waning, according to the latest polling average from Nate Silver’s Silver Bulletin. The billionaire CEO of multiple companies wears many hats, but the ... read more
- Simulated Musk, Zuckerberg voices are speaking from hacked crosswalk buttonsCrosswalk buttons in at least three California cities appear to have been hacked this weekend to give them the seemingly AI-generated voices of Tesla CEO Elon Musk and Meta CEO Mark ... read more
- Smartphone tariffs are coming back in ‘a month or two,’ says Trump admin
- How the Switch 2 compares to the ROG AllyThe Nintendo Switch 2 has entered the ring, possibly complicating your decision of which handheld to buy this year. While Nintendoâs new console, which comes out on June 5th, may seem ... read more
- Wool, water, Wi-Fi: Modernizing an ancient business at the final frontiers of e-commerceOne night in Bishkek, Kyrgyzstan, a felting artisan ended her day with a prayer. May our partners have good health. May they be ambitious, and successful, and may their businesses grow. ... read more
- iPads could get more Mac-like features soonBy the time Apple releases M5-powered iPads, using iPadOS may feel closer to working on a Mac, according to Bloombergâs Mark Gurman in todayâs Power On newsletter. It wonât be macOS ... read more
- Digital Sports and Live Events are Redefining Advertising Access: Dentsu’s Jessie SchwartzfarbSAN JUAN, PR – In a rapidly shifting media landscape, the rise of digital video consumption is not just a trend — it’s reshaping the very core ... read more
- Freitag’s newest messenger bag is made from trash to lastA carryall you can take anywhere. I remember the day: a sinewy bicycle messenger skillfully weaved through honking automobiles and came to a stop at the traffic light in front of me. ... read more
- Science Saru’s The Ghost in the Shell series gets a new teaser trailerThe Ghost in the Shell is coming in 2026. A new teaser trailer for Science Saruâs The Ghost in the Shell anime series has been announced on the official Ghost in the ... read more
- Bungie’s slick-looking Marathon shooter arrives on September 23rdThe creators of Halo and Destiny are finally ready to show off their next big project: Marathon. It’s a long-awaited title from Bungie and revives the classic Marathon IP in the ... read more
- Apple’s Mythic Quest has come to an endRob McIlhenney and Charlotte Nicdao in Mythic Quest. Mythic Quest, the Apple TV Plus comedy about a game studio, isnât getting a fifth season, reports Variety. And, like a developer issuing a ... read more
- Trump excludes smartphones, computers, chips from tariffsThe Trump administration has excluded “smartphones, computers, and other electronics” from tariffs, even those imported from China, reports Bloomberg. Late last night, US Customs and Border Protection (CBP) updated its guidance ... read more
- There’s nothing wrong with a thong made out of a keyboardIn December 2024, actor and fashion icon Julia Fox stepped out on the street with a flip-phone buckle strapped across her chest, wires on her nails, and an old Discman-turned-compact mirror ... read more
- Blue Prince will steal your time just like BalatroI know, I know. Itâs become a bit of a faux pas to describe one game using another and yet I am compelled. After a few hours with Blue Prince, I ... read more
- Big Tech cozied up to Trump — it’s not getting much in returnFor a while, it looked like President Donald Trump was going to have Big Techâs back. Now, the tech industry is collateral damage in his global trade war. On Thursday, European ... read more
- Netflix is testing a new OpenAI-powered searchNetflix is starting to test search that’s powered by OpenAI, according to Bloomberg. The new search engine will let users “look for shows using far more specific terms, including the subscriber’s ... read more
- Baldur’s Gate 3 is getting 12 new subclasses next week
- This algorithm wasn’t supposed to keep people in jail, but it does in Louisiana"In God We Trust". A new report from ProPublica published Thursday showed how the Louisiana government is using TIGER (Targeted Interventions to Greater Enhance Re-entry), a computer program developed by Louisiana State ... read more
- YouTube’s new AI tool generates free background music for videosYouTube is giving creators a new AI tool that can generate instrumental tracks to use in videos for free without worrying about copyright claims, TechCrunch reports. The new feature was demonstrated ... read more
- You can run Doom on this $666 collector’s edition boxYes, this collection’s packaging plays Doom. | Image: Limited Run Games Will it run Doom? The question that has challenged tinkerers and hardware hackers for years has now come full circle. Limited ... read more
- ChatGPT is transforming LinkedIn users into really dull dollsThe typo only makes it funnier. ChatGPT’s latest image generator had an explosive debut thanks to the viral Studio Ghibli art trend, and LinkedIn users have now jumped on a new gimmick: ... read more
- Reddit Fosters Campaign Collaboration Between Brands, AgenciesReddit is launching a new "Partners" page designed to foster partnerships between businesses and agencies when creating and managing campaigns on the platform. ... read more
- You can save up to $1,800 on Samsung’s last-gen Frame TVSamsung’s Frame TV uses an anti-glare matte panel that makes it look more akin to a painting than a traditional TV. Now that Samsung has launched its 2025 lineup, including the high-end ... read more
- Snap Goes Back To 'School,' Lets Brands Train CreatorsSnapchat is inviting brands to sponsor its "Snap School" events - interactive workshops designed to train creators through a variety of methods directly tied to the platform. ... read more
- Snapchat Increases Brand Opportunities Via 'Snap Schools' SponsorshipsSnapchat is inviting brands to sponsor its "Snap School" events - interactive workshops designed to train creators through a variety of methods directly tied to the platform. ... read more
- What's Stopping Our Industry From Changing? It's Rigged Against Itself!Each major player often has more incentive to maintain the current state of affairs, instead of seeking better solutions for everyone. ... read more
- Lawmakers Urge FTC To Probe Meta Over Horizon WorldsTwo Democratic lawmakers are calling on the Federal Trade Commission to investigate allegations by the advocacy group Fairplay, which accused Meta Platforms of collecting data from children who use the virtual reality platform Horizon Worlds. ... read more
- South of Midnight is a game worth hollerin’ aboutBlack folks are loud. We laugh loud, we love loud, we protest loud. But when we really want to show our approval, we get quiet first. When we laugh at something ... read more
- March Madness Brands Top Recall: Freshpet, TurboTax, Geico, Dick's, Buffalo Wild WingsFreshpet, TurboTax, Geico, Dick's and Buffalo Wild Wings scored from 34% to 20% above norm. Factoring in overall national TV ad spend, Freshpet and TurboTax had the highest recall-to-spend efficiency in this group's brand recall. ... read more
- DoorDash is expanding into sidewalk robot delivery in the USDoorDash’s international arm Wolt has already been experimenting with Coco’s fleet of sidewalk robots in Helsinki, Finland. Now, DoorDash is linking up with sidewalk robot maker Coco to expand automated food deliveries ... read more
- Senate Confirms Antitrust Attorney Mark Meador To FTCThe move leaves the FTC, established as an independent five-member commission, with three Republicans and no Democrats. ... read more
- Buckle up for more subscriptionsPeople were already mad at Garmin raising the cost of the Fenix 8 before they added a subscription. Two weeks ago, Garmin announced it was launching a new subscription. Where the Garmin ... read more
- Targeting AIs And Filtering Invalid Human TrafficHow was your week? Mine began by me asking agency execs what percentage of their 2030 media buys would be targeting AI agents, and ended with me asking MRC if they've started thinking about standards ... read more
- The Reach & Frequency Of Targeting AIs And Filtering Invalid Human TrafficHow was your week? Mine began by me asking agency execs what percentage of their 2030 media buys would be targeting AI agents, and ended with me asking MRC if they've started thinking about standards ... read more
- Apple’s Siri upgrade may arrive in fallApple may finally be ready to roll out its smarter, more personalized Siri features before the 2025 holiday season, according to The New York Times. The publication cited three sources with ... read more
- Brainlabs Taps GroupM Veteran Impey As Global Chief Commercial OfficerThe agency said Impey will focus on securing new business, leading strategic pricing and M&A due diligence, and evolving Brainlabs' commercial strategy worldwide. ... read more
- Bring your vinyl to the beach with Toshiba’s new portable wireless record playerThe Toshiba Aurex AX-RP10 features a built-in rechargeable battery for up to 10 hours of wireless playback. | Image: Toshiba Toshiba has announced a new record player designed for vinyl enthusiasts who ... read more
- The Verge is nominated for two Webby Awards — help us win them!The time of year has arrived â Webby Award season. For the 29th annual Webby Awards, The Verge is nominated in two categories: best technology podcast and best technology video. The ... read more
- The moms are thrifting on InstagramMy phone dings, and a notification from Instagram pops up: âClarkâs Closet Connectionâs countdown has ended.â I click the alert to head to the profile page and start refreshing as new ... read more
- Google, Meta Could See Retaliatory Tax On Digital Ads In EUEuropean Commission President Ursula von der Leyen said Europe could tax Google's and Meta Platforms' digital ad revenue in retaliation for tariffs imposed by the U.S. on Europe. ... read more
- Tesla’s latest Cybertruck has longer range and the cheapest price yetThe $750 fitted soft tonneau cover. | Image: Tesla Tesla has a new entry-level Cybertruck with longer range, and it’s the cheapest model yet at $69,990 before the federal $7,500 credit. Tesla ... read more
- Pixel Watch 4 leaks suggest Google is doubling down on battery againIt looks a lot like previous Pixel Watches, but seems thicker, has two new buttons by the speaker, and lacks charging pins. | Image: OnLeaks via 91mobiles Ever since Google debuted the ... read more
- ‘Book Boyfriends’ and ‘Shadow Daddies’: the men cashing in on romantasySix hours into a fantasy ball, actor Zach Harrison is sweating. Heâs been wearing handmade leather armor, huge boots, and heavy six-foot bat wings all night, all while ballroom dancing and ... read more
- Uber Advertising Strategizes About Attention, Big Bites In CarrotsA study showed lift metrics produced the most surprising numbers. Ads viewed in the app for more than 2.5 seconds had a 1 in 2 chance of being recalled by consumers. Brand consideration also rose ... read more
- MRC Rebuts Sensational 'Fraud' Report, Says It Failed To Grasp How Brands Filter Ads Served To BotsWhile the analysis focused on detecting bots when ads were served, the ad industry's standard is to filter them after the fact, for important reasons Adalytics did not take into account. ... read more
- Doctor Who’s new companion is going to keep him on his toes
- How the tech world is responding to tariff chaos(If youâre reading this, please go vote for The Vergecast in the Webby Awards! Voting is open for roughly another week, and weâre up against some steep competition â it would ... read more
- Meta goes to trial to avoid a breakupOn Monday, Meta will face the Federal Trade Commission in a legal fight that could reshape the social media landscape. Over the next two months, the US government will make its ... read more
- Insult Out Of Nowhere Mars Netflix ShowOn the new Netflix show "North of North," one of the characters insults white people for no apparent reason. ... read more
- Why Nintendo can get away with a $450 Switch 2 priceWhen Nintendo announced the Switch 2 would cost $450, my initial reaction was disappointment. âWhy does it cost so much more?â I thought to myself. âWhy does Japan get it cheaper?â ... read more
- Media Agency MissionOne Acquires SEO Agency Growth SkillsIt's the first acquisition by MissionOne the new media agency unveiled by BarkelyOKRP in March and run by former Mediahub U.S. CEO Sean Corcoran. ... read more
- WhatsApp gets a dozen new features inspired by othersWhatsApp has rolled out a dozen new features across chats, calls, and channels that make it easier to manage group conversations, alongside other general quality-of-life improvements. One of the more ... read more
- Digg will let you reserve your username (for a price)The new Digg might look a little like this. Digg’s return to the modern internet is one step closer with the launch of an “early access” group called Groundbreakers. For a one-off ... read more
- ChatGPT will now remember your old conversationsOpenAI is giving ChatGPT a memory upgrade that allows it to recall old conversations that you didn’t ask it to save. OpenAI CEO Sam Altman said on X that the chatbot ... read more
- China calls US a ‘joke’ as it raises tariff for final timeHere we go again. China has once again raised its tariff on US goods to match Trump’s, for what it says is the final time. China’s tariff is now set at 125 ... read more
- REI Walks Back Burgum Endorsement, Citing 'Mistake' in Brand JudgmentThe outdoor co-op says it misread member values -- and is joining Patagonia and others to form a new brand alliance for public lands. ... read more
- The cost of tariffs visualized: What 5 charts say about the future of ad spendPresident Donald Trump’s tariffs are already warping the outlook for ad spending, casting a long, uncertain shadow over the year ahead. The full impact remains to be seen — especially since he delayed most tariffs ... read more
- Why price cuts and agency pressure haven’t changed calculus for brands on XDespite the carrot and stick tactics deployed by Elon Musk’s X to cajole advertisers back on to its platform, big brands still aren’t buying in. In the math used by marketers and media buyers to ... read more
- Digiday+ Research’s 2025 ad snapshot: Are publishers becoming less dependent on ad revenue?Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. Advertising has to be at the heart of publishers’ businesses in the digital age, but publishers have also been ... read more
- Retail media was built for growth. Now, it’s being rebuilt for riskWall Street may be breathing a sigh of relief over the 90-day tariff pause but marketers aren’t joining the celebration. They’ve seen this movie before — temporary reprieves followed by fresh volatility. It’s precisely why ... read more
- Ad Tech Briefing: How much could Yahoo’s DSP sell for — and to whom?Related Insights The Programmatic Publisher The outlook for ad tech M&A in 2025 Read More Earlier this week, Digiday reported that parties were trying to engineer a divestment ... read more
- Confessions of a senior creative on why advertising can’t let originality dieThe complaint that advertising isn’t focused on originality is a common one. Every few years, conversations about when the creative was wild and innovative resurges. What’s different now is that creatives have even more threats ... read more
- Microsoft is about to launch Recall for real this timeMicrosoft is starting to gradually roll out a preview of Recall, its feature that captures screenshots of what you do on a Copilot Plus PC to find again later, to Windows ... read more
- Bluesky gets a revamped search page and emoji reactions in DMsBluesky is updating its app to version 1.100, and the update includes a more comprehensive search page and new chat reactions. The search page is now known as âExplore,â where you ... read more
- Stunts are finally getting their own category at the OscarsAfter years of stuntwork largely being overlooked by the Academy of Motion Picture Arts and Sciences, the Oscars are about to add a new category. Today, the Academy announced that it ... read more
- Razer’s PC-to-mobile streaming platform is now availableUsing Razer PC Remote Play with the Kishi Ultra mobile controller and an Android device unlocks an additional haptics feature. | Image: Razer Razer has finally launched its platform for streaming PC ... read more