- The End Of The Programmatic PageviewTV piracy of sports streams is siphoning away millions of viewers. Then: Vox Media and BuzzFeed found new owners this spring, punctuating the end of the pageview era. The post The End Of The Programmatic ... read more
- Retail Wags The Dog; Data Brokers Vs. The MilitaryWalmart Connect is adding a second DSP partner: Yahoo DSP. Plus: It looks like location data is being used to spy on the military now. The post Retail Wags The Dog; Data Brokers Vs. The ... read more
- Overheard at IAB Tech Lab Summit: Tim Berners-Lee on the agentic webDigiday readers need no reminder that the internet’s infrastructure, not to mention its funding, is in flux, causing equal amounts of trepidation and excitement among those earning a living in the digital economy. Amid this ... read more
- Future of Marketing Briefing: OpenAI is working with Skai to bring retail and commerce advertisers into ChatGPTOpenAI may be telling marketers to treat ChatGPT as a test channel rather than a performance one but its partner deals, tech builds and measurement moves tell a different story about the advertiser it actually ... read more
- Publishers quietly cut ‘six-figure’ deals via Snowflake’s AI licensing platformPublishers are quietly cutting six-figure AI licensing deals on Snowflake, as the data giant positions itself as matchmaker-in-chief between locked-down news content and enterprises keen to plug reliable publisher content into their own internal AI ... read more
- CBS Names Nick Bilton As Executive Producer Of '60 Minutes'CBS News has appointed Nick Bilton as executive producer of “60 Minutes,” CNBC reports. He replaces Tanya Simon, who has been with the program for more than 30 years. Bilton, a former New York Times ... read more
- Researchers Describe A Hostile Misinformation Effect In MediaResearchers have long known about a phenomenon called the hostile media effect — the perception by people that the media is prejudiced against them. But researchers are now studying what they call the hostile misinformation ... read more
- Geoff Schiller Hired As CEO Of ScreenvisionScreenvision Media has named former chief revenue officer of Vox Media Geoff Schiller as chief executive officer, replacing interim CEO Jeff Howe, CityBiz reports. Schiller will also join the board of directors. The hire comes as ... read more
- Colorado Governor Vetoes Bills To Regulate Social Media, Establish A Gaming FeeColorado Governor Jared Polis has vetoed two media-related bills, The Colorado Sun reports. House Bill 1255, a measure that would require social media platforms to report to law enforcement posts that contain threats, would have a “chilling effect” ... read more
- YouTube Tests Exclusive Content Visibility Feature With Music CreatorsYouTube is testing a beta feature that allows music creators to select and share exclusive content with their most devoted supporters. ... read more
- DOJ Subpoenas Reddit, X For Personal User Info Of ICE Critics: ReportReddit and X have been subpoenaed by Jeanine Pirro, the U.S. Attorney for the District of Columbia, due to multiple users' reported posting of social media content critical of Immigration and Customs Enforcement (ICE) efforts. ... read more
- Appeals Court Allows Texas To Enforce Law Restricting App DownloadsThe conservative 5th Circuit Court of Appeals has lifted a block on a Texas law that requires Google and Apple to verify users' ages and prevent minors under 18 from downloading apps or making in-app ... read more
- Amazon Expands Signals To Improve Performance For Publishers, AdvertisersAmazon Publisher Services at its summit on Thursday introduced new capabilities to help publishers use data signals that improve an advertiser's performance across web, mobile, and streaming TV. ... read more
- Amazon Expands Signals To Improve PerformanceAmazon Publisher Services at its summit on Thursday introduced new capabilities to help publishers use data signals that improve an advertiser's performance across web, mobile, and streaming TV. ... read more
- Connecticut Governor Signs Law Banning Sale Of Location DataConnecticut is now the fourth state to prohibit companies from selling data that can pinpoint people's locations within a 1,750-foot radius. ... read more
- 10 Years Later, ANA Finds Transparency Concerns Remain AcuteThe association is also bringing former WPP Media whistleblower Jon Mandel back as part of a special media transparency report update webinar next week. ... read more
- The CTV Data Gap Explained.bh__table, .bh__table_header, .bh__table_cell { border: 1px solid #C0C0C0; } .bh__table_cell { padding: 5px; background-color: #FFFFFF; } .bh__table_cell p { color: #2D2D2D; font-family: 'Helvetica',Arial,sans-serif !important; overflow-wrap: break-word; } .bh__table_header { padding: 5px; background-color:#F1F1F1; } .bh__table_header p ... read more
- AAF Taps Amazon Veteran Kierig To Lead Government AffairsShe will succeed Clark Rector, who is retiring at the end of July after 37 years with the organization. ... read more
- OpenAI turns on cost-per-action ads inside ChatGPTOpenAI has switched on cost-per-action ads inside its ads manager, Digiday has learned. The feature, which is currently available to select advertisers only, lets them pay for ads in ChatGPT only when a user takes ... read more
- ESOMAR Names de Regt CEOThe move comes as its U.S. counterpoint - the ARF - is undergoing an executive search for a new CEO to succeed Scott McDonald, who is set to retire early next year. ... read more
- Vox Media CRO Geoff Schiller joins Screenvision as CEOGeoff Schiller, former CRO at Vox Media, is set to become CEO of cinema ad network Screenvision. The move marks Schiller’s first departure from the digital publishing industry in 25 years. Vox Media sold half ... read more
- Walmart Connect Expands Offsite Ad Targeting With Yahoo DSPWalmart Connect has expanded its offsite media strategy with additional demand-side platforms and programmatic platforms including Yahoo DSP, specifically for Vizio inventory available via Magnite. ... read more
- Musk's SpaceX Plan: Beyond Rockets To Soaring Ad PotentialSpaceX's initial IPO shows the focus is on how it will be the parent company for X, Grok and Starlink - with a major focus on advertising. ... read more
- Rentrak Returns: Comscore Sells Movie Data Business For $70MComscore Movies will rebrand as Rentrak. The box office/movie data-tracking company merged with Comscore in 2016 and will now return to its legacy name. ... read more
- Measured Has A New Tool That Lets Marketers Chat With Their Incrementality Data“Where should I spend my next dollar?” is now a question that marketers can pop into an AI chat box instead of a media dashboard. On Thursday, media measurement provider Measured launched a Model Context ... read more
- Mediaplus Taps WPP Veteran For New Global CMO RoleMihaila spent the last two decades in senior leadership roles at WPP and its agency EssenceMediacom, including Global Client President and Managing Director EMEA for EssenceMediacom. ... read more
- The Ridiculousness Of TV's Assassins For HireThe Fox series "Memory of a Killer" boasts the most conspicuous killer for hire on TV at the moment - an assassin with early-onset Alzheimer's. ... read more
- Pixels On Trial: Why The IAB Says A Recent Lawsuit Is A Threat To All Ad-Supported MediaState wiretapping laws written in the 1960s are now taking aim at targeting pixels used for standard ad measurement. In a recent lawsuit that’s currently being heard by the Washington Supreme Court, Baker v. Seattle ... read more
- Why Agentic Measurement Will Reprice The Ad MarketEvery era of advertising is defined by what its reporting layer cannot see. In the 1960s, the industry was defined by the Nielsen diary. Households recorded their viewing on paper and mailed it back. Advertisers ... read more
- Sir Martin Funds A CTV Platform; Neutral On NeutralitySir Funds-A-Lot On Wednesday, TV ad decisioning platform Olyzon announced a $10 million Series A investment led by S4S Ventures, the early stage investment group co-founded by Sir Martin Sorrell and Sanja Partalo. TV remains ... read more
- Knower Tech hires Prebid’s Racic to helm a new data curation offering for buy and sell sidesAs the holding companies suck up or build more ad tech, including AI-powered data curation — look no further than Publicis’ recent $2.2 billion acquisition of LiveRamp — independents find themselves in a position of ... read more
- Media Briefing: As Google traffic ebbs, some publishers see social platforms as real revenue lines This week’s Media Briefing looks at why publishers are once again turning to social platforms for audience growth and revenue as AI-driven search changes and declining Google traffic put pressure on their owned-and-operated businesses. But ... read more
- The healthcare creator is finally diagnosing how they best fit into the creator economyAs more people look for ways to be healthier or seek knowledge about medical ailments (especially in countries lacking universal health care) medical creators have stepped up, providing their knowledge to viewers and a new ... read more
- Brands are getting creative as fuel costs raise shipping feesThis story was first published by Digiday sibling Modern Retail. Major carriers are implementing new fuel surcharges, pushing more e-commerce brands to get creative with their shipping options. Effective last week, UPS now has surge ... read more
- Universal Ads must pass the pizza test if it’s to steal ad dollars from socialA more diverse customer set could give big media companies like Comcast the same resilience to market shocks as Meta and Google enjoy, but persuading enough performance-minded brands to try CTV — and they’ll need ... read more
- Conde Nast Settles With Staffers Fired After ConfrontationCondé Nast has reached a settlement with the NewsGuild of New York over the firing of four editorial staffers last year. Alma Avalle, Ben Dewey Jake Lahut and Jasper Lo were terminated after they confronted the chief people officer about ... read more
- Meta Explores New Subscription Ecosystem For Social, AI, Creators, BusinessesMeta will introduce new and expanded subscription offerings for creators and businesses, as well as users of the tech giant's AI chatbot and social platforms. ... read more
- Meta Eyes New Subscription Ecosystem For Social, AI, Creators, BusinessMeta will introduce new and expanded subscription offerings for creators and businesses, as well as users of the tech giant's AI chatbot and social platforms. ... read more
- Walmart Grocery Receipt Goes ViralA receipt from 2006 has people "marveling at how far grocery costs have climbed in the nearly two decades since," according to "USA Today." ... read more
- Alfonsi Is Out At 60 Minutes, Had Clashed with EIC Bari WeissJournalist Sharyn Alfonsi is leaving “60 Minutes,” after a decade-length tenure on the program, The Washington Post reports. Alfonsi had clashed with Editor in Chief Bari Weiss. “This was not a routine corporate transition; it was a deliberate choice ... read more
- Agency Inspired 'Man Therapy' To Be Published Ahead Of Father's DayA pro bono campaign from Cactus morphed into a men's mental health website. A book with similar insights will be published on June 15. ... read more
- Roku Revamps Its Home Screen To Appease Both Consumers And AdvertisersRoku unveiled its new home screen, which includes a “Top Picks for You” section, an easier way to access subscriptions and a new search function. All of these features are meant to tailor the home ... read more
- FTC Petitions Appeals Court To Revive Monopoly Charge Against MetaA federal judge dismissed the FTC's lawsuit last year, ruling that Meta isn't a monopoly because it currently competes with YouTube and TikTok. ... read more
- Google AI Cites More Social, As Perplexity Pulls Back From RedditThe average share of citations attributed to social platforms was 33% higher in April 2026 than in October 2025. Average share declined in March; April followed three straight months of growth, according to Tinuiti. ... read more
- ACR data is invaluable, but only if it lives within DSPsOscar Rondon, vice president, data and measurement solutions, Nexxen Today’s TV advertising doesn’t have a data problem; it has an execution problem. The industry has never been richer in signals, ranging from contextual intelligence to ... read more
- Hidden Price Of A Free Internet: Or How Advertisers Accidentally Built A Surveillance CostcoMedia buyers discover they've been sitting on a human oilfield this whole time, Web3 report says ... read more
- TV Measurement Needs Maslow’s Hierarchy, More AI, Fewer Dashboard Hostages: EDO CEO Kevin KrimMIAMI – At the POSSIBLE conference, Kevin Krim, president and chief executive of media-measurement firm EDO Inc., arrived with a message that probably startled at least a few ad executives wandering Miami Beach meeting halls ... read more
- Fluent’s Matt Conlin: Programmatic Infrastructure Hasn’t Caught Up to Post-Transaction PerformanceMIAMI — Post-transaction advertising delivers measurably stronger results than traditional display, but the programmatic infrastructure built to serve the open web may be holding marketers back from realizing its full potential. “The unique thing about ... read more
- Warner Bros. Discovery Gives Advertisers Real-Time Campaign Controls With New DashboardThe days of waiting until a campaign ends to find out whether it worked may soon be over. Warner Bros. Discovery has unveiled a real-time measurement and attribution dashboard that lets marketers monitor and optimize ... read more
- The Data Market Is Now Wide Open, Thanks To LiveRampIf you are a brand that was already spending heavily in walled gardens, the argument for going deeper just got stronger. ... read more
- Google 'Sponsored' Ads Emerge In AI ModeJuozas Kaziukenas, an entrepreneur based in New York, shared in a LinkedIn post that he believes Google broke AI's biggest promise to users by adding the ads in mid-conversations. ... read more
- Returning Streamer Shows' Season Gaps Continue To RiseAnalysis of 1,611 scripted original shows on premium streamers found viewers waited an average of 21 months between new seasons -- up from the 16-month period in 2022. ... read more
- Meta Must Face Claims It Overcharged AdvertisersSiding against Meta Platforms, a federal judge has rejected the company's bid to dismiss a lawsuit alleging that the company overcharged Facebook advertisers a collective $4 billion. ... read more
- Why publishers are betting on video to counter AI searchShachar Orren, co-founder and CRO/CMO, EX.CO For three decades, the click was the currency of digital publishing. Someone wrote the headline, someone clicked it and the monetization engine did the rest. It was simple, reliable ... read more
- Etsy Combats 'Mindless' Social By Focusing On 'Ministones'The ecommerce company's "Celebrate Being Human" campaign pivots from makers to buyers. ... read more
- Maryland Governor Vetoes State Agency Ad-Spend BillA bipartisan bill that would have required Maryland state agencies to direct half of their ad spend to local news media has been vetoed by Governor Wes Moore, WBOC reports. The Local News for Maryland ... read more
- AI Is New And Not NewSo far, AI is just another tool for persuading humans, but when consumers hand off to AI agents, humans will be out of the loop. That's not something marketers have faced before. Humans have always ... read more
- How Much Are Bots Costing You? IAB Tech Lab Wants Content Owners To Find OutThe bots are hungry for content. The content owners are hungry for monetization. And the IAB Tech Lab is working on new recommendations that will – hopefully – help everyone get fed. On Wednesday, the ... read more
- IAB Opens AI Bot Guidance For New Web RulesIAB Tech Lab has released new guidance on AI system bot-and-crawler management strategies to help publishers and content owners develop approaches to inform non-human agents. ... read more
- Netflix Goes Familiar With Morning, Weekday Live Show"The Breakfast Club" morning show co-hosted by Charlamagne tha God will stream live every weekday, and compete with other live morning shows on legacy networks and streamers like YouTube. ... read more
- Comedian Plots First-Ever Late-Night Show For YouTubeIn a promotional video on YouTube, comedian Ben Gleib positions his show in the context of the changes roiling late-night on network TV. ... read more
- Brand-Safe News – And Not-So-Safe NewsThere are significant reasons to buy news content - "meaning advertisers who avoid news scenes altogether are leaving money on the table." ... read more
- Brand-Safe — And Not-So-Safe — NewsThere are significant reasons to buy news content -- "meaning advertisers who avoid news scenes altogether are leaving money on the table." ... read more
- Netflix Goes Familiar With Weekday Morning Live Show"The Breakfast Club" morning show co-hosted by Charlamagne tha God will stream live every weekday, and compete with other live morning shows on legacy networks and streamers like YouTube. ... read more
- Baby Monitor Brand Owlet Cut Back On Search – And Sales Didn’t DropOwlet’s target customer isn’t in market for very long. The publicly traded baby tech company is best known for its smart “sock,” a wearable that wraps around an infant’s foot to track heart rate, oxygen ... read more
- Why Critics Say Email-Based IDs Don’t Work For CTVAlternative ID vendors have been hardcore pitching advertisers for years that email-based IDs can work for CTV. But skepticism still abounds. To be fair, email-based alt IDs are a viable third-party cookie replacement for online ... read more
- The Endless Clone Wars; DTC Might Grow Up In CourtSocial Butterflies Meta quietly launched an app called Forum this week, which the company says is “built for deeper discussions, real answers and the communities you care about,” reports Social Media Today. This news may ... read more
- The AI paradox: Marketers trust AI to buy media, not build brandsMarketers are handing more of their workflows over to AI — testing media activation agents, making creative and scaling it. The line around what still requires a human touch, however, is fuzzy. Some executives are ... read more
- Why marketers are rethinking identity infrastructureThe ink was barely dry on Publicis Groupe’s deal to acquire LiveRamp before marketers started calling their partners and consultants. Not to make decisions — most aren’t there yet. Just to ask questions they hadn’t ... read more
- Future of TV Briefing: How AI agents will figure into this year’s upfront negotiationsThis week’s Future of TV Briefing looks at the conversations that upfront sellers including Disney, Paramount and Warner Bros. Discovery are looking to have with advertisers regarding incorporating AI agents in ad buys. The ... read more
- In Graphic Detail: Why OpenAI’s ad business is still a work in progressOpenAI is reportedly heading toward a public market debut as early as September — a listing that could value the company at around $1 trillion. Right now though, it’s still learning how to be an ... read more
- Premier League gambling ban gives brand sponsors an open goal, but CMOs must still prove valueA ban on U.K. gambling brands’ soccer sponsorships has created a glut of partnership opportunities for consumer marketers. But while CMOs sizing up the opportunity have leverage for now, they’ll face pressure to prove it’s ... read more
- Donald E. Newhouse, Scion Of Newhouse Media Empire, Dies At 96Donald E. Newhouse, who ran the newspaper division of Advance Publications, has died at age 96. Newhouse and his older brother Si inherited a media empire from their father Samuel I. Newhouse. They divided responsibilities, with ... read more
- Lone Democrat On FCC Urges Media Firms To Fight For First AmendmentAnna Gomez, the sole Democrat on the Federal Communications Commission, is urging publishers to fight what she says is the administration’s effort to crack down on free speech, Associated Press reports. Gomez sent a four-page letter ... read more
- Anthropic Readies Mythos For Release, Addresses Cyber SecurityAnthropic confirms it is collaborating with other companies on a project called Glasswing, in an effort to safeguard critical software from AI-driven exploits, Bleeping Computer writes. This occurs as Anthropic prepares for the public rollout of Mythos, ... read more
- For The Record: The Case For The Wayback Machine ArchiveToday's news is fodder for future historians. The Wayback Machine is designed to achieve that purpose. ... read more
- Obit: Long-Time Media Research Leader Andy Brown, Dead At 63Andy Brown, best known for his role as chairman-CEO of Kantar Media, died May 21. He was 63. ... read more
- Google Petitions Appeals Court To Scrap Search Monopoly VerdictGoogle argues on appeal that it "prevailed in the marketplace fair and square." ... read more
- Crossmedia’s AI Is Built to Free Planners From Excel HellFor many in the media planning and buying world, the daily work remains full of manual processes and disconnected spreadsheets. But, as artificial intelligence continues its march across the industry, some are seeing an opportunity ... read more
- Beet@20: Doug Rozen of Cadent Warns AI Won’t Replace You, but AI Experts MightAs Beet.TV marks 20 years and roughly 11,000 interviews chronicling the twists, turns and identity crises of the media business, Doug Rozen, president of predictive advertising company Cadent, has a message for advertisers everywhere: consumers ... read more
- SCOTUS Won't Intervene In Vermont Suit Against MetaThe Supreme Court on Tuesday rejected Meta Platforms' request to intervene in a lawsuit brought by Vermont, clearing the way for the state to attempt to prove that the social platform designed Instagram to addict ... read more
- Asking Advice For A FriendDo you ask people for advice as often as you used to? The ability to exchange information is one of our most human capabilities. ... read more
- How ‘Wrapped’ Insights Become Audience SegmentsHas Spotify ever described your musical taste as “yacht rock coastal grandmother” or “divorced dad hipster”? Even if Spotify’s very specific-sounding labels don’t exactly describe who you are, they probably accurately capture the vibe of ... read more
- Teens Are Miserable, Finland Is Still Smug And Social Media Somehow Remains 'Engagement Positive'Platforms driven by influencer culture and algorithmic feeds showed stronger negative associations with happiness than platforms centered on communication, according to the World Happiness Report. ... read more
- Horizon's Blue Hour Studios Taps ATTN: To Bolster Leadership RanksAccording to the company, the appointments reflect Blue Hour's evolution from creator partnerships to a full-service social-first creative agency. ... read more
- EU Eyes Record Google FineThe European Union may fine Google millions of dollars - its largest fine to date - for breaching laws related to the European Digital Markets Act. ... read more
- CBS Backs Off Effort To Suppress Viral Posts Of Stephen Colbert ParodyCBS and Paramount have pulled back from sending copyright notices to prevent a parody by Stephen Colbert on Michigan public access show “Only In Monroe” from going viral on social media, NPR reports. In the ... read more
- Goalhanger Ventures Invests In Invisible MediaGoalhanger Ventures, Gary Lineker’s new ventures arm, has invested in Charlie Tymon’s Invisible Media, which operates Invisible Hand, a digital media platform and YouTube channel. Invisible Media is developing new specialist formats, including The Invisible Game, ... read more
- Dentsu Revises Downward At Mid-Year"The global advertising spend outlook is positive," the agency states, attributing a moderate downgrade as "informed by economic uncertainty tied to geopolitical tensions." ... read more
- Google, Netflix, Amazon To Dominate CTV By 2030sGlobal CTV-based advertising will nearly double in four years to $81 billion by 2030 from $44 billion in 2025, research and advisory firm Omdia estimates. ... read more
- Anthropic Aligns With Pope Leo, Focusing On Morality In AIPope Leo's global address examines the moral, social and human impact of AI with a particular focus on tech giant monopolies, AI developers and the geopolitical use of AI in warfare. ... read more
- Samba TV Enters Identity Wars With Unbiased Data EngineThe "Project Gravity" platform matches offline consumer lists to digital profiles, allowing AI to understand context, concepts and relationships rather than looking at exact matches. ... read more
- If Kimmel Quits, Fallon Will Be Late Night's Last Man StandingCould Jimmy Fallon one day emerge as the King of Late Night? ... read more
- Pirated Sports Streams Are Warping TV’s Most Important RatingsAdvertisers love live sports. But good luck measuring that investment. Although tides of ad revenue flow based on the ratings of certain tentpole TV events, a new crop of scammers now operate illicit sports livestreaming ... read more
- Microsoft To Publishers: Don’t Block The AI BotsMicrosoft has one big piece of advice for publishers and retailers that are cautiously navigating the AI era: Let the bots scrape your sites. That’s according to Nikhil Kolar, VP of publisher product at Microsoft ... read more
- Google Enters The Ecommerce Wars; Big Brother Is Listening (Maybe)
- As OpenAI’s ChatGPT ad delivery improves, the doubts it created aren’t so easily fixed
- Ad Tech Briefing: Agencies reposition for the agentic eraThere really was only one story in ad tech last week. In case you spent the last week under a rock, Publicis Groupe proposed a $2.2 purchase of the data-onboarding leader LiveRamp, a development that ... read more
- Inside the great digital media reckoningSubscribe: Apple Podcasts • Spotify For the most part, the digital media darlings of the 2000s have been killed. Once valued at over a billion dollars each, BuzzFeed and Vox Media have seen their business ... read more
- WTF is viewbotting?Imagine this: you’re an avid viewer of a rather small streamer jumping on to catch their daily video game session when you notice something odd. The streamer, who you’ve watched regularly for six months alongside ... read more