- The moms are thrifting on InstagramMy phone dings, and a notification from Instagram pops up: âClarkâs Closet Connectionâs countdown has ended.â I click the alert to head to the profile page and start refreshing as new ... read more
- Google, Meta Could See Retaliatory Tax On Digital Ads In EUEuropean Commission President Ursula von der Leyen said Europe could tax Google's and Meta Platforms' digital ad revenue in retaliation for tariffs imposed by the U.S. on Europe. ... read more
- Tesla’s latest Cybertruck has longer range and the cheapest price yetThe $750 fitted soft tonneau cover. | Image: Tesla Tesla has a new entry-level Cybertruck with longer range, and it’s the cheapest model yet at $69,990 before the federal $7,500 credit. Tesla ... read more
- Pixel Watch 4 leaks suggest Google is doubling down on battery againIt looks a lot like previous Pixel Watches, but seems thicker, has two new buttons by the speaker, and lacks charging pins. | Image: OnLeaks via 91mobiles Ever since Google debuted the ... read more
- ‘Book Boyfriends’ and ‘Shadow Daddies’: the men cashing in on romantasySix hours into a fantasy ball, actor Zach Harrison is sweating. Heâs been wearing handmade leather armor, huge boots, and heavy six-foot bat wings all night, all while ballroom dancing and ... read more
- Uber Advertising Strategizes About Attention, Big Bites In CarrotsA study showed lift metrics produced the most surprising numbers. Ads viewed in the app for more than 2.5 seconds had a 1 in 2 chance of being recalled by consumers. Brand consideration also rose ... read more
- MRC Rebuts Sensational 'Fraud' Report, Says It Failed To Grasp How Brands Filter Ads Served To BotsWhile the analysis focused on detecting bots when ads were served, the ad industry's standard is to filter them after the fact, for important reasons Adalytics did not take into account. ... read more
- Doctor Who’s new companion is going to keep him on his toes
- How the tech world is responding to tariff chaos(If youâre reading this, please go vote for The Vergecast in the Webby Awards! Voting is open for roughly another week, and weâre up against some steep competition â it would ... read more
- Meta goes to trial to avoid a breakupOn Monday, Meta will face the Federal Trade Commission in a legal fight that could reshape the social media landscape. Over the next two months, the US government will make its ... read more
- Insult Out Of Nowhere Mars Netflix ShowOn the new Netflix show "North of North," one of the characters insults white people for no apparent reason. ... read more
- Why Nintendo can get away with a $450 Switch 2 priceWhen Nintendo announced the Switch 2 would cost $450, my initial reaction was disappointment. âWhy does it cost so much more?â I thought to myself. âWhy does Japan get it cheaper?â ... read more
- Media Agency MissionOne Acquires SEO Agency Growth SkillsIt's the first acquisition by MissionOne the new media agency unveiled by BarkelyOKRP in March and run by former Mediahub U.S. CEO Sean Corcoran. ... read more
- WhatsApp gets a dozen new features inspired by othersWhatsApp has rolled out a dozen new features across chats, calls, and channels that make it easier to manage group conversations, alongside other general quality-of-life improvements. One of the more ... read more
- Digg will let you reserve your username (for a price)The new Digg might look a little like this. Digg’s return to the modern internet is one step closer with the launch of an “early access” group called Groundbreakers. For a one-off ... read more
- ChatGPT will now remember your old conversationsOpenAI is giving ChatGPT a memory upgrade that allows it to recall old conversations that you didn’t ask it to save. OpenAI CEO Sam Altman said on X that the chatbot ... read more
- China calls US a ‘joke’ as it raises tariff for final timeHere we go again. China has once again raised its tariff on US goods to match Trump’s, for what it says is the final time. China’s tariff is now set at 125 ... read more
- REI Walks Back Burgum Endorsement, Citing 'Mistake' in Brand JudgmentThe outdoor co-op says it misread member values -- and is joining Patagonia and others to form a new brand alliance for public lands. ... read more
- The cost of tariffs visualized: What 5 charts say about the future of ad spendPresident Donald Trump’s tariffs are already warping the outlook for ad spending, casting a long, uncertain shadow over the year ahead. The full impact remains to be seen — especially since he delayed most tariffs ... read more
- Why price cuts and agency pressure haven’t changed calculus for brands on XDespite the carrot and stick tactics deployed by Elon Musk’s X to cajole advertisers back on to its platform, big brands still aren’t buying in. In the math used by marketers and media buyers to ... read more
- Digiday+ Research’s 2025 ad snapshot: Are publishers becoming less dependent on ad revenue?Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. Advertising has to be at the heart of publishers’ businesses in the digital age, but publishers have also been ... read more
- Retail media was built for growth. Now, it’s being rebuilt for riskWall Street may be breathing a sigh of relief over the 90-day tariff pause but marketers aren’t joining the celebration. They’ve seen this movie before — temporary reprieves followed by fresh volatility. It’s precisely why ... read more
- Ad Tech Briefing: How much could Yahoo’s DSP sell for — and to whom?Related Insights The Programmatic Publisher The outlook for ad tech M&A in 2025 Read More Earlier this week, Digiday reported that parties were trying to engineer a divestment ... read more
- Confessions of a senior creative on why advertising can’t let originality dieThe complaint that advertising isn’t focused on originality is a common one. Every few years, conversations about when the creative was wild and innovative resurges. What’s different now is that creatives have even more threats ... read more
- Microsoft is about to launch Recall for real this timeMicrosoft is starting to gradually roll out a preview of Recall, its feature that captures screenshots of what you do on a Copilot Plus PC to find again later, to Windows ... read more
- Bluesky gets a revamped search page and emoji reactions in DMsBluesky is updating its app to version 1.100, and the update includes a more comprehensive search page and new chat reactions. The search page is now known as âExplore,â where you ... read more
- Stunts are finally getting their own category at the OscarsAfter years of stuntwork largely being overlooked by the Academy of Motion Picture Arts and Sciences, the Oscars are about to add a new category. Today, the Academy announced that it ... read more
- Razer’s PC-to-mobile streaming platform is now availableUsing Razer PC Remote Play with the Kishi Ultra mobile controller and an Android device unlocks an additional haptics feature. | Image: Razer Razer has finally launched its platform for streaming PC ... read more
- NHTSA staffers evaluating the risks of self-driving cars were reportedly fired by DOGEElon Musk’s Department of Government Efficiency (DOGE) fired about 30 members of the National Highway and Traffic Safety Administration (NHTSA) in February, and many of them were part of a department ... read more
- How creators use automation tools to deliver authentic, monetizable contentCreators — and the brands they work with — are navigating a complex landscape. Social media platforms are flooded with content and creators, while constant tweaks to their algorithms can dramatically impact reach and engagement. ... read more
- Garmin’s new cycling headlight includes a 4K incident cameraGarmin includes the hardware for mountin the Varia Vue in front of a bicycle’s handlebars. | Image: Garmin Garmin has announced a new addition to its Varia line of safety and visibility ... read more
- Judge Rejects Deal To Pause X Corp.-Twitch Battle Until Next YearA federal judge has refused to sign off on a deal that would have paused X Corp's ad-boycott lawsuit against Amazon's Twitch until January 2026. ... read more
- Media Orgs Urge Judge To Block Trump Order Targeting Law FirmThe Daily Beast, the Intercept, PEN America and other news organizations and advocacy groups are urging a federal judge to permanently strike down Trump's executive order targeting the law firm Perkins Coie, which worked for ... read more
- OnePlus won’t say why its Watch 3 suddenly costs $170 more than promisedThe OnePlus Watch 3 now costs $499. If you were hoping to cop a OnePlus Watch 3, you can finally buy one starting today. The problem is it’s no longer the $329.99 ... read more
- Vampire Survivors will let you share saves across platforms — but not on PlayStationA screenshot from Vampire Survivors’s new SaGa-themed DLC. Vampire Survivors is finally launching cross-saves today, but they won’t be available on PlayStation to start and have a “very slim” chance of coming ... read more
- Latinas Bridge Generations Asking AI For Guidance As Mother's Day ApproachesAdvertisers need to understand the importance of this cultural shift toward AI for advice. Latina moms for generations have leaned on wisdom and guidance from their mothers and abuelas, but findings from a Microsoft study ... read more
- BeReal Competes With TikTok, Launches AdsAfter five years, BeReal is officially launching ads in the U.S., following through with goals previously set by its new owner at a time when TikTok's future is uncertain in the region. ... read more
- Mike Flanagan is adapting Stephen King’s Carrie for AmazonThree years after signing an overall TV production deal with Amazon, Mike Flanagan is finally developing a new project for the studio. Deadline reports that Amazon is moving forward with a ... read more
- Canva is now in the coding and spreadsheet businessCanva is launching its latest smorgasbord of generative AI-powered workspace tools in its attempt to cram everything that Microsoft, Google, and Adobe can do into a single platform. Canva’s Visual Suite ... read more
- Sonos appoints software veteran Hugo Barra to its board after app troublesAs Sonos continues a company-wide effort to redeem itself after last year’s app snafu, it’s adding a well-known industry name to its board of directors. This morning, Sonos announced that Hugo ... read more
- Trump’s tariffs ‘pause’ could help Nintendo ship more Switch 2sPresident Donald Trump’s “90-day pause” on high tariffs for many countries could be good news for Nintendo. The shift marks an opportunity for the company to ship more Switch 2 units ... read more
- Microsoft Advertising’s Jonathan Stringfield: Gaming’s Engagement Creates New Advertising FrontierThe good news for advertisers is that gaming is where engaged consumers are. Advertisers must take note that generational shifts and technological advancements have transformed gaming from a niche hobby into a mainstream cultural force. ... read more
- Sony is now selling both Last of Us games in one packageJust ahead of the second season of The Last of Us on HBO, Sony is making it a little easier for newcomers to get the full game experience. The company just ... read more
- Apple quickly shipped 600 tons of iPhones to ‘beat’ the new tariffsApple airshipped 600 tons of iPhones to the US from India before new US tariffs were scheduled to take effect, as reported by Reuters and The Times of India. Meanwhile, Nikkei ... read more
- Havas Returns To Growth In The First QuarterThe company reported organic growth of 2.5% for the period, in line with its 2%-plus growth outlook for full year 2025. Momentum in North America was a key driver, the company said. ... read more
- The tariff apocalypse has not been canceledLast week, President Donald Trump declared a series of tariffs that pitted the United States against the rest of the world. Big companies stayed nervously silent; small ones panicked. The stock ... read more
- Uncertainty Is Bad For The Ad BusinessOptimism is advertising's friend; pessimism is its enemy; and uncertainty is its enemy on steroids. ... read more
- Disney D2C: Better Profits, But Slower Revenue, Subscribers?"Decelerating DTC growth has become a concern for investors," according to Bernstein Research. ... read more
- Here come the e-bikes using DJI’s excellent Avinox drive systemDJI’s Avinox e-bike drive system includes everything you need to electrify a bicycle. | Image: DJI Bosch should be worried after several bicycle brands just announced their first e-bikes built on top ... read more
- Microsoft’s 50th birthday party sure was eventfulMicrosoft’s 50th anniversary stage. I wasnât really sure what to expect from Microsoftâs 50th birthday party. Sure, cofounder Bill Gates and former Microsoft CEO Steve Ballmer would be there, but I was ... read more
- OpenAI gets ready to launch GPT-4.1OpenAI is getting ready to unveil a number of new AI models, sources familiar with the companyâs plans tell The Verge. Among the new AI models will be a release of ... read more
- Why hundreds flock to play with decades-old computersOver a weekend in April each year, the InfoAge Science and History Museums in Wall Township, New Jersey host the Vintage Computer Festival East, which welcomes hundreds of attendees to a ... read more
- Why DOGE is killing the agency that keeps banks from ripping you off
- There are several ways to save on a Google Pixel 9AAfter a bit of a brief, unexpected delay due to a component issue, the Google Pixel 9A is here — and it was worth the wait. Allison Johnson’s review of the ... read more
- A UK edition of Saturday Night Live is premiering in 2026James Austin Johnson and Devon Walker as British rappers Milly Pounds and Shirty. | Image: NBC “Live from London, it’s Saturday Night” is a phrase you’re going to start hearing on a ... read more
- How these guitar modeling companies are recreating rare vintage sounds for the digital ageAround 2009, Dweezil Zappa ran into a space problem. He was busy touring the US, performing some songs written by his father, Frank. Recreating those signature âpeculiar sounds,â as Zappa calls ... read more
- What’s on your desk, Allison Johnson?Preview in a new tab Allison Johnson is the smartphone reviewer for The Verge, along with, as she says, “a bit of telecom on the side, which means I am a ... read more
- Big Tech’s tax bill is on the table in tariff talks
- BeReal launches its ad business in the U.S. just as others pull backBeReal is betting that everyone else’s uncertainty is its moment. Despite starting out as an anti-ad platform, the social app is kicking off its U.S. ads business today, at what might seem like the worst ... read more
- Apple TV+ Offers Rare Discount: Tariff Timing?Apple TV+ will offer a promotion for new and returning subscribers for $2.99 a month for the first three months through April 24 (down from its regular price of $9.99 a month). ... read more
- Adobe's AI Agentic Vision For CreatorsAdobe later this month will debut the foundation for what will become its first creative AI agent in Photoshop, but the company has an agentic vision for each of its platforms. ... read more
- The Flipper Zero creators have a new tool to fight work distractionsThe Busy Bar can be left sitting on a desk, mounted to a wall, or perched atop your computer screen using its folding stand. | Image: Flipper Devices The creators of the ... read more
- Google Pixel 9A review: a midrange phone done rightPretty in peony. The A-series Pixels have been very good over the past few years. And in the Pixel 9A, Google has taken a good midrange phone and made it great. Itâs ... read more
- Black Mirror season 7 tugs at your heartstrings while skewering techBlack Mirror started out as a grim, dark, and nihilistic exploration of near-future tech. But with the tragic romance of âSan Juniperoâ in season 3, the anthology slowly started to shift ... read more
- Black Mirror has a clever new game tied to season 7Along with a new season of Black Mirror, Netflix might have just released its most interesting licensed game today. Season 7 of the sc-fi anthology includes an episode called “Plaything,” in ... read more
- Oppo’s Find X8 Ultra squeezes better specs into a slightly thinner phoneOppo’s new Find X8 Ultra is the latest entrant in the ongoing competition between Oppo, Xiaomi, and Vivo to produce the world’s best camera phone. But unlike its rivals, Oppo has ... read more
- Gen Z Is Redefining Financial Success, And Brands Need To Catch Up: DentsuBrands that meet Gen Z consumers with humility, support their goals, and offer real solutions for real lives. ... read more
- Honey Boo Boo Set To Reveal All On LifetimeIn "I Was Honey Boo Boo," coming next month to Lifetime, grown-up Alana Thompson narrates the story of her childhood as Honey Boo Boo. ... read more
- Judge berates AI entrepreneur for using a generated ‘lawyer’ in courtA man’s recent attempt to use an AI-generated avatar in his legal appeal made an immediate impression on a New York courtroom, but probably not the one he was hoping for. ... read more
- China will show fewer US films in response to tariffsChina says it will look elsewhere to meet demand for foreign films. China says it will cut the number of US films that are imported into the country in retaliation against the ... read more
- After Merging With Hero, Huge Will Be Go-To-Market BrandLisa De Bonis remains CEO of Huge. Jay Dettling, who has been CEO of Hero Digital for the last two-and-a-half years recently announced on LinkedIn that he was stepping down. ... read more
- ChargePoint’s new Level 2 chargers are faster and go both waysChargePoint is ready to speed things up. On Thursday, the EV charging company revealed new AC Level 2 EV chargers that it says effectively double the speed of typical Level 2 ... read more
- Brandtech Collaborates With Google AI, Eyes Text-To-VideoThe Brandtech Group has announced it will integrate Google's video-generation model into its platform, with Group Partner and head of emerging tech Rebecca Sykes pointing to text-to-video as a way to change the industry by ... read more
- Brandtech’s Pencil unit makes use of Google’s Veo 2 tech to craft AI content in hours, not weeksGenerative AI tools keep finding their way deeper into the world of agencies in varying ways — but their main value seems to still be in saving time and money for creative output and execution. ... read more
- Publishers watch warily as tariffs loom over ad budgets and print costsPublishers are watching the potential fallout of President Trump’s tariffs with guarded pragmatism, uneasy about the potential ad revenue fallout but not making any knee-jerk changes to forecasting. That might be because, after years of ... read more
- Media Briefing: The pros and cons of different AI revenue models for publishersFor this week’s Media Briefing, we’ve put together a list of some of the different AI revenue models that publishers are signing — including ad revenue share deals and content usage fees — and the ... read more
- Potential buyers are probing Yahoo’s ad tech assets Yahoo has held preliminary talks with investment banks and potential buyers of its demand-side platform, according to sources familiar with the developments. Yahoo officially turned 30 last month, and in its trailblazing pomp of the ... read more
- Waymo readies autonomous cars for first international tests in JapanNext week, Waymo’s driverless vehicles will begin testing on public roads in Japan for the Alphabet company’s first international trip. Waymo has yet to confirm whether it will eventually launch a ... read more
- OpenAI countersues Elon Musk to stop his attacks and ‘fake takeover bid’OpenAI filed a countersuit against Elon Musk on Wednesday, saying on X that “Elon’s nonstop actions against us are just bad-faith tactics to slow down OpenAI and seize control of the ... read more
- Lawmakers are skeptical of Zuckerberg’s commitment to free speechMeta’s latest whistleblower, Sarah Wynn-Williams, got a warm reception on Capitol Hill Wednesday, as the Careless People author who the company has fought to silence described the company’s chief executive as ... read more
- Adobe is building AI agents for Photoshop and Premiere ProAdobe is building AI agents for Photoshop and Premiere Pro that can suggest ways to edit your photos or videos and then carry out the tasks for you, according to a ... read more
- Aqara adds support for 50 new Matter device typesAqara’s Matter controllers, including the Camera Hub G5 Pro, Doorbell Camera Hub G410, Hub M3, and Hub M100 pictured, can now support over 50 Matter device types. Aqara is adding support for over ... read more
- There Ain't No Such Thing As A Cheap, High Volume CPMAd buys are a lot like lunch. There ain't no free ones. Or in the case of the burgeoning CTV ad marketplace, there are no cheap, high volume ones either. That was the big take ... read more
- Framework’s entry-level modular Laptop 12 starts at £499The Framework Laptop 12 | Image: Framework Earlier this year, modular computer company Framework began a quest to fix “entry-level laptops” with the Framework Laptop 12, its first 12-inch laptop and its ... read more
- Havas Media’s Diana Bernstein: Focusing on ‘Micro-communities’ Is Bigger Than Geo-targetingSAN JUAN, PR — The traditional divide between national and local marketing strategies is outdated and ineffective in today’s complex media landscape, according to Diana Bernstein, Managing Partner, Partnerships at Havas Media Network. “What we’ve ... read more
- Philo’s Turner: Transparent Supply Path Demands Two-Way StreetThe push for cleaner supply paths in connected TV advertising often focuses on what publishers provide, but true clarity may require more than just one side laying its cards on the table. With programmatic buying ... read more
- DOJ Sides Against Hearst In Battle Over Video Privacy LawThe Video Privacy Protection Act, passed in 1988, "serves the government's substantial interest in protecting consumer privacy and intellectual freedom," the Justice Department argues. ... read more
- YouTube Expands DeepFakes Prevention ProgramIn support of two controversial Congressional bills focused on management of AI-generated content featuring unauthorized replicas of notable people, YouTube is expanding its deepfake tools and tech for "some of the world's most influential figures." ... read more
- YouTube Expands Deep-Fakes Prevention ProgramIn support of two controversial Congressional bills focused on management of AI-generated content featuring unauthorized replicas of notable people, YouTube is expanding its deepfake tools and tech for "some of the world's most influential figures." ... read more
- Trump says the future of AI is powered by coalThe day before several major tech leaders appeared before Congress, begging for ways to get more energy for the nascent American artificial intelligence industry, Donald Trump signed an executive order offering ... read more
- Framework raised prices and then un-raised them an hour later because of TrumpThanks to Framework, one of the most transparent computer companies out there, we now have a sterling example of just how ridiculous President Donald Trump’s tariffs can make life in the ... read more
- Gemini can now turn your Google Docs into podcastsMore Gemini in more places. Were you clamoring for two AI-generated podcast hosts to talk through the key points of your document before you send it to your boss? No? Well, you’re ... read more
- Brands and retailers are driving engagement with hyper-local, multi-touch strategiesErin McCallion, Chief Marketing Officer, Perion In this fiercely competitive retail market, capturing consumer attention and converting it into sales requires more than traditional advertising. Brands must innovate relentlessly to stay relevant. Hyper-local, multi-touch and ... read more
- Smart home device manufacturers are bracing for chaos — againPresident Donald Trumpâs latest round of tariffs â including a now 125 percent levy on Chinese imports â will hit the smart home industry hard. Many smart home device makers are ... read more
- Amazon Can't Shake FTC Antitrust ChargesAmazon unsuccessfully argued that FTC couldn't seek an injunction in federal court. ... read more
- One of our favorite video doorbells is on sale for $80TP-Link’s Tapo D225 Video Doorbell Camera comes with perks like free local recording. One of our favorite doorbells, TP-Link’s Tapo D225 Video Doorbell Camera, is on sale for just $79.99 ($20 off) at ... read more
- Trump announces a ’90-day pause’ on tariffs outside of ChinaPresident Donald Trump’s so-called “reciprocal” tariffs have only been in effect since midnight ET, and he has already announced “a 90 day PAUSE, and a substantially lowered Reciprocal Tariff” of 10 ... read more
- Teenage Engineering has updated its KO II synthesizer with new sampling powersOS 2.0 is now available for the Teenage Engineering EP-133 KO II synthesizer. | Image: Teenage Engineering Nearly a year and a half after it first launched the EP-133 KO II synthesizer ... read more
- The best AirPods to buyWhether you’re buying your first pair of AirPods or replacing a well-used older pair, it’s easy to understand why so many iPhone owners prefer Apple’s earbuds and headphones over other options. ... read more
- WordPress.com is offering a new AI site builderWordPress.com has launched a new AI-powered site builder in early access that can construct your WordPress webpage, including fully written text, layout, generated images, and more. WordPress.com says the AI website ... read more