- Athlete creators have become must-have partners for brands at March MadnessThe injection of college sports creators into the U.S. influencer economy has permanently altered the way creator marketing and sports partnerships work. At this year’s March Madness tournament, you would be hard pressed to find ... read more
- Media Briefing: Overheard at the Digiday Publishing Summit, March 2025 referral traffic editionThis week’s Media Briefing recaps what publishers had to say about referral traffic (which, spoiler alert, is as volatile as ever) during the Digiday Publishing Summit’s closed-door town hall sessions. Overheard at DPS Google ... read more
- Brandtech's Jellyfish Unveils AI Platform For In-housing MediaAnd according to the firm, part of The Brandtech Group, the solution can cut launch time for media campaigns by 65%, by automating such tasks as media research and content strategy. ... read more
- Robinhood is launching bank accounts that will deliver physical cash ‘to your doorstep’Robinhood is getting closer to becoming a full-fledged financial service. On Wednesday, the company announced a wholly online banking platform that will offer checking and savings accounts to Robinhood Gold subscribers ... read more
- Republicans are still pushing for child safety laws, while Democrats wonder if a weakened FTC can enforce themMembers of a House Energy and Commerce subcommittee met Wednesday to discuss what’s typically a highly bipartisan topic: protecting kids online. But in a far-from-typical political climate, the mood was tense ... read more
- Nothing’s colorful, entry-level earbuds have fallen to their best price to dateNothing’s Ear (a) stand out with their bright yellow colorway, but they’re also available in black and white. From the AirPods Pro to the Shokz OpenRun Pro 2, Amazon’s Big Spring Sale ... read more
- Trump says he will impose a 25 percent tariff on imported vehiclesDuring a briefing on Wednesday, President Donald Trump announced plans to put a 25 percent tariff on cars and trucks imported into the US. Trump said the taxes would go into ... read more
- Microsoft revamps its Windows Game BarThings are looking prettier. | Image: Microsoft Microsoft is sharing several new Xbox gaming updates for March that include a new look for Game Bar on PC, a new Cloud Gaming feature, ... read more
- ChatGPT’s new image generator is delayed for free usersOpenAI is pushing back the rollout of ChatGPT’s built-in image generator for free users. In a post on Wednesday, CEO Sam Altman admitted that the image-generation tool is more popular than ... read more
- Ex-FTC Commissioner Fighting Ouster"I am the second FTC Commissioner in 120 years that a president has purported to fire. I will not be the first to go down without a fight, and neither will Commissioner Bedoya," Rebecca Kelly ... read more
- Ex-FTC Commissioner Vows To Fight Ouster"I am the second FTC Commissioner in 120 years that a president has purported to fire. I will not be the first to go down without a fight, and neither will Commissioner Bedoya," Rebecca Kelly ... read more
- A Brief History Of Television Audience MeasurementNielsen and Paramount Global finally reached an agreement on a new multi-year deal, which, not surprisingly, coincided with CBS' Grammy Awards telecast. In this week's edition I provide a brief history of TV audience measurement, ... read more
- YouTube Shorts will count views even if you scroll pastYouTube will soon count Shorts views using the same method as TikTok and Instagram. Starting March 31st, YouTube will count the number of times a Short starts to play or replay, like ... read more
- FreeWheel Turns to Pods to Solve Programmatic TV’s Live ChallengeThe rise of live event streaming presents a significant opportunity for advertisers, but executing programmatic ads during these high-stakes moments introduces unique challenges that require both technical solutions and human collaboration. With major sporting events ... read more
- Transparency in CTV Bidding Is Key to Driving Higher Quality Media Value: Goodway Group’s FriedmanConnected television has given media buyers a wide range of activation options, from ad servers to DSPs to direct publisher relationships. But some in the industry are coming to think this abundance of choice requires ... read more
- Marvel unveils the gigantic cast for Avengers: DoomsdayAfter an hours-long tease, Marvel has confirmed much of the cast for the next Avengers movie — and it pulls together a huge list of stars from films ranging from past ... read more
- Some Kindles now let you double-tap anywhere to turn the pageThe latest Kindle update brings a useful new feature to the 12th-generation Paperwhite and Colorsoft. | Photo by Andrew Liszewski / The Verge Amazon has released a software update for the current-generation ... read more
- Alexa, Meet Madison Avenue: Does Amazon Envision Ad-Supported Future?Seamlessly integrated into users' daily lives, Alexa has potential for ad placement -- if spots are used appropriately. ... read more
- Amazon Spring Sale deals on Verge staff home favoritesWhenever Verge staffers are asked to describe their smart tech, office tools, kitchen gadgets, or whatever else, they talk about things they recently bought, things they picked up 10 years ago, or things ... read more
- Google AI-Powered Email Update Raises Privacy ConcernsArtificial intelligence continues to raise privacy implications as companies like Google and Microsoft integrate the technology into a variety of their respective platforms. ... read more
- YouTube Changes How It Counts 'Shorts' ViewsYouTube has redefined what a "view" means for its short-form video feature, aligning more closely with policies set by TikTok and Instagram Reels. ... read more
- The Shokz OpenRun Pro 2 are worth their full price, but are more tempting at $30 offWhen it comes to working out or just hanging outside, the perks of bone conduction headphones versus over-ear headphones or earbuds are growing. They’ve always been the safer alternative since they ... read more
- New Zealand Raises Competition 'Issues' Related To Omnicom-IPG DealThe country is just one of multiple jurisdictions that will investigate whether the proposed M&A deal would restrict competition in the advertising and media buying sectors within their respective territories. ... read more
- Judge Won't Prohibit Anthropic From Using Lyrics To Train AI"It is an open question whether training generative AI models with copyrighted material is infringement or fair use," U.S. District Court Judge Eumi Lee wrote. ... read more
- The best foldable phone you can buyChoose your foldable fighter. A foldable phone isn’t for the faint of heart. They’re generally heavier, pricier, and have less capable cameras than a standard slab-style phone. And while they’re far less ... read more
- TikTok Expands Smart+ Catalog Ads And MoreTikTok is focused on expanding its Smart+ automated ad solution, with a host of new updates for in-app ecommerce providers. ... read more
- DoorDash Adds Sponsored Ads, Expands Retail Media NetAdvertising has become a major focus for DoorDash as it finds ways for brands it works with to reach consumers through sponsored ads and retail media. ... read more
- DoorDash Widens Tech, Adds Sponsored Ads, Builds Out Retail Media NetworkAdvertising has become a major focus for DoorDash as it finds ways for brands it works with to reach consumers through sponsored ads and retail media. ... read more
- Apple blocked from presenting at Google antitrust hearing where $20 billion search deal is at stakeThe DC Circuit Court of Appeals has blocked Apple’s efforts to intervene in the federal antitrust trial against Google that jeopardizes Apple’s lucrative search exclusivity deal, Ars Technica reports. In February, ... read more
- The 20 best Amazon Big Spring Sale deals under $30Amazon’s Big Spring Sale is happening now through Monday, March 31st, with several dozen good-to-great deals available that don’t require an Amazon Prime membership. Our main roundup has you covered with ... read more
- Men's 'March Madness' Up 4% Through First Two RoundsSunday viewing was up 13% to 10.1 million. The early evening window averaged a combined 15.3 million - up 2.6% from a year ago - while later evening games grew 19% to 8.0 million. ... read more
- How Digital Media Publishers Can Survive The Next 25 YearsPublishers need to accomplish three things. Number one: Maintain an advantage and stay competitive with your content. ... read more
- Microsoft’s account sign-in UI gets a new design and dark modeMicrosoft is rolling out a new sign-in screen for more than a billion consumers that access services like Outlook, Windows, Xbox, Microsoft 365, and more. The updated authentication screen is based ... read more
- Canon redesigned its entry-level EOS R50 with improved video capabilities
- ANA Cross-Media Venture Taps Comscore For TVANA-owned Aquila has signed a contract making Comscore the source of the TV audience data component of its cross-media measurement service. ... read more
- ANA Cross-Media Venture Taps Comscore For TV DataANA-owned Aquila has signed a contract making Comscore the source of the TV audience data component of its cross-media measurement service. ... read more
- Roborock’s S8 MaxV Ultra, our favorite robovac, is cheaper than everThe Roborock S8 MaxV Ultra is just $999.99, which is a whopping $700 discount on the cleaning machine. Spring cleaning season is here, which is probably why we’re seeing retailers slash prices ... read more
- Rivian spins out secret e-bike lab into a new company called AlsoRivian announced the creation of a new micromobility company called Also. The deal includes $105 million in Series B funding from venture capital firm Eclipse and will focus on the development ... read more
- Wyze’s new camera filter claims to cut down on nuisance alertsSecurity camera company Wyze’s new AI-powered filter launches this week. Security cameras can be helpful for spotting package thieves, letting you know when your kid got home from school, or scaring off ... read more
- This company is using AI to give people American-sounding accentsKrisp, the company best known for its noise cancellation app, is launching a new AI tool that’s supposed to convert a speaker’s accent to American English in real time. The tool ... read more
- World of Warcraft will rollback some Hardcore mode permadeathsBlizzard has announced that it will make exceptions to its hardcore permadeath policy and allow some characters to return to life. According to a report in Ars Technica, Blizzard made the ... read more
- Metaphor: ReFantazio’s elaborate menus are designed to heighten your emotionsVideo game menus tend to fade into the background â but thatâs not the case with Metaphor: ReFantazio. Like the Persona games before it, the fantasy RPG has an interface thatâs ... read more
- The base iPad is finally being left behind
- The Nissan Leaf lives on as a compact SUV with a Tesla charge portThe new Leaf is an SUV. | Image: Nissan The Nissan Leaf is back, and it’s not a frumpy looking hatchback anymore. The Japanese automaker is dusting off its pioneering EV and ... read more
- The Atlantic releases strike group chat messagesOn March 24th, The Atlantic’s editor-in-chief Jeffrey Goldberg published a damning story about being added to the ‘Houthi PC Small Group’ on Signal by Trump’s national security adviser Mike Waltz. In ... read more
- Brazil Is Named Cannes Lions First 'Creative Country Of The Year'The organization said that the annual accolade recognizes a country's consistent success at the Festival as well as "a country's exceptional and enduring commitment to creativity that drives progress and growth." ... read more
- Waze is dropping Google Assistant on iPhone after leaving it broken for ‘over a year’Waze is getting rid of Google Assistant for users on iPhones, citing “ongoing difficulties” with the integration. In an update on Tuesday, Waze said it plans on replacing it with an ... read more
- Atomfall makes the postapocalypse quintessentially BritishStop me if youâve heard this one before. You awake in a dimly lit bunker with little recollection of yourself or your surroundings. A few moments later, having learned the basics ... read more
- Nintendo’s next Direct is about Switch 1 gamesWhile the games industry patiently waits for the proper reveal of the Switch 2 on April 2nd, Nintendo isn’t quite done with its current console. The company announced that it will ... read more
- What’s on your desk, Jennifer Pattison Tuohy?Jennifer Pattison Tuohy describes her home office as comfortable and cluttered. Jennifer Pattison Tuohy is The Verge’s smart home reviewer, and she’s mind-bogglingly impressive in the number of devices she covers. As ... read more
- No Man’s Sky gets prehistoric with Relics expansion
- US expands export blacklist to keep computing tech out of ChinaThe US has added 80 organizations and companies to a trading export blacklist in an effort to prevent China from acquiring computing technology for military purposes. The new restrictions announced by ... read more
- Studio Ghibli’s archive is the key to its 4K restoration processWhen Princess Mononoke first debuted back in 1997, it marked a major turning point for Studio Ghibli. The studio had already dabbled in computer-generated imagery and digital compositing with films like ... read more
- AI's Inconvenient Truth: Its Magic Can't Fix Your Bad DataEven the most sophisticated AI systems are only as good as the data they're built upon. The promise of AI to revolutionize everything from customer segmentation to predictive analytics is compelling. But without proper data ... read more
- Marketing Is Not An Exact ScienceFor the most part, though, marketing can get by perfectly well with imprecision. All that matters is knowing whether one choice is better than another. It doesn't matter how much better or how much worse. ... read more
- ARF Day One: Nielsen Still The Currency Force, Attention Finds Its CenterThe first day of its Audience x Science Conference delivered fascinating learnings on media and ad measurement, but "attention" metrics surely dominated. ... read more
- Young Consumers And TV: More Shifts To Social Media – And YouTubeNielsen says audiences young and old are increasingly using YouTube to access content that also appears on social-media apps.There is also rising interest in "video" podcasts on YouTube. ... read more
- E-bikes banned on London public transport after unsafe mods cause firesAll full-size electric bikes are now banned on most of London’s public transport. | Image: Mike Kemp / In Pictures via Getty Images Transport for London (TfL) has announced that all non-folding ... read more
- New Show Title Says 'We Don't Care What The F You Do'The old TLC makeover show "What Not To Wear" has been rebooted for Amazon Prime with the new title "Wear Whatever the F You Want." ... read more
- Mobile Audience Segmentation ExplainedSponsored by Start.ioU.S. mobile ad spending crossed $200 billion last year. That’s more than half (51.2 percent) of total U.S. media dollars—and an impressive two-thirds (66 percent) of digital ad dollars. Of this spending, the ... read more
- GeoGuessr is coming to Steam after 12 years in your browserGeoGuessr on Steam looks an awful lot like GeoGuessr in a browser. 12-year-old browser game GeoGuessr is getting a belated port to PC, with a new listing for the game now in ... read more
- PS5 owners really want to play Xbox games, as Microsoft tops Sony’s preorder chartsIf you’re looking for some solid evidence that Microsoft’s strategy to bring Xbox games to PS5 is seeing some early success, look no further than Sony’s own PlayStation Store today. The ... read more
- Citing 'Uncertain Times,' Magna Revises Ad Outlook DownwardIPG Mediabrands' Magna unit issued its first quarterly update for the 2025 U.S. ad economy, shaving six-tenths of a percentage point from what it forecasted at its year-end outlook in December 2024. ... read more
- Reolink’s wireless camera easily transitions from vanlife to homelifeThe Reolink Argus 4 Pro supporting vanlife in Switzerland. As a part-time vanlifer, Iâm constantly looking for opportunities to be alone in the world. But I also want to feel safe when ... read more
- Porsche’s next Taycan gets an infotainment upgrade — but no new CarPlayHere’s Porsche’s 2026 PCM setup. | Image: Porsche Porsche is upgrading the infotainment in the upcoming 2026 model year Taycan, 911, Panamera, and Cayenne with “more responsive” software and features such as ... read more
- Future of TV Briefing: How sports will hog the ball in this year’s upfrontThis week’s Future of TV Briefing looks at how live sports will likely be used by TV networks and streaming services in this year’s upfront to drive advertiser demand for non-sports programming. Moneyball WTF ... read more
- Advertisers are starting to walk away from platforms’ AI solutions that once promised them everythingIt’s hard to deny that AI will have a larger part of media buying — even as marketers will stall, resist and negotiate every inch of the way. And who can blame them? The ... read more
- The outlook for ad tech M&A in 2025According to LUMA Partners’ 2024 Full Year Market Report, the digital media and marketing ecosystem experienced a 13% annual increase in overall mergers and acquisitions compared to the previous year. Specifically, the ad tech sector ... read more
- Why 1440 prefers CPMs for its newsletter business over other pricing modelsAs 1440 looks to grow its advertising business, the newsletter company is laser-focused on the CPM pricing model. Founded in 2017, 1440 Media operates an eponymous newsletter, “1440,” with the goal of providing a comprehensive ... read more
- Fast Company and Inc. tighten up paywalls to grow consumer revenue amid traffic volatilityFast Company and Inc. are tightening up their paywalls. Up until a few weeks ago, the Mansueto Ventures-owned publishers would put one new story a day behind a paywall. Now, four daily stories are reserved ... read more
- Microsoft adds ‘deep reasoning’ Copilot AI for research and data analysisCopilot AI agents After Google and OpenAI offered up AI news on Tuesday, Microsoft has followed with announcements of its own, including details of two “deep reasoning” agents for Microsoft 365 Copilot ... read more
- Google DOJ Trial: Mozilla President Suggests Some RemediesCompetition is key to Mozilla's vision of the internet. But remedies based on Google's monopoly trial could threaten a free and open internet. Depending on the outcome of the remedy, it could have wide-reaching effects ... read more
- Character.ai can now tell parents which bots their kid is talking toChatbot service Character.AI is adding a new ‘Parental Insights’ feature, which lets teens send a weekly report of their chatbot usage to a parents’ email address. As outlined in an announcement ... read more
- Google says its new ‘reasoning’ Gemini AI models are the best ones yetAfter delivering a new “open” AI model with better performance on a single GPU, Google has now introduced an update to the AI models for its products with Gemini 2.5, which ... read more
- “This man is not our boss” — EPA workers rally against DOGE cutsHarper Stanfield and Suzanne Englot took park in the in the National Day of Action joining EPA workers across the US protesting cuts to the agency. Environmental Protection Agency workers took to ... read more
- Nosferatu and some of our favorite movies are buy two, get one free today“Pick-your-own” promotions are a personal favorite of mine, so I’m stoked to see the return of Amazon’s deal that lets you grab three 4K Blu-rays, standard 1080p Blu-rays, or DVDs for ... read more
- Game Informer has officially returnedGame Informer is back, and so is its entire staff. On Tuesday, editor-in-chief Matt Miller announced that Gunzilla Games has acquired the rights to the gaming magazine, helping to bring the ... read more
- AT&T is slashing its autopay and paperless billing discountsAT&T will cut its autopay and paperless billing discounts in half starting April 24th. In a statement to The Verge, AT&T spokesperson Kyle Loomis confirmed reports that customers enrolled in the ... read more
- Consumer Advocates Urge Court To Uphold Click-To-Cancel RulesWatchdogs are asking the court to reject arguments by the IAB, cable lobby and other business groups seeking to invalidate the rules that aim to make it easier for consumers to cancel subscriptions. ... read more
- The Kindle Colorsoft is now a far better deal thanks to Amazon’s Big Spring SaleThe Colorsoft is like a souped-up Kindle Paperwhite, but that isn’t such a bad thing. When we reviewed the Kindle Colorsoft Signature Edition late last year, one of our biggest gripes was ... read more
- Meta Launches AI-Powered Creator Tools On InstagramTo drive partnership campaigns, Meta is inviting brands to access personalized, AI-enabled creator content recommendations within the Partnership Ads Hub in Ads Manager. ... read more
- Instagram Works With Schools To Counter In-App BullyingInstagram is inviting U.S. middle and high schools to report in-app teen safety issues directly to Meta for faster content-moderation actions. ... read more
- Google AI Search Tries To Act Like ChatGPT, But Missing Links Will Tank Web TrafficGoogle has expanded access to its AI Mode search beyond Google One AI Premium U.S. subscribers. The lack of links to businesses will become a challenge for all when asking for detailed information. The feature ... read more
- Contextual Alignment and Mindset Marketing Underpin Brand Safety: GumGum’s Kerel Cooper
SAN JUAN, PR – In an increasingly complex digital landscape, brand safety has become more than just a buzzword—it’s a necessity. But according to Kerel Cooper, CMO at contextual advertising platform GumGum, the ... read more
- Boundless Commerce: CMO, CCO Roles Blur as Shopping, Media ConvergeThe traditional lines separating marketing and commerce are dissolving, forcing a realignment of roles and budgets within organizations. This shift comes as consumers increasingly dictate how and where they engage with brands, a concept one ... read more
- Anker’s ‘InstaCord’ battery with dual retractable USB-C cables is 20 percent offIt’s extremely hard to beat Anker’s A1695 “InstaCord” 25,000mAh portable battery when it comes to value and price, especially now that it’s 20 percent off thanks to Amazon’s Big Spring Sale. ... read more
- Innocean Taps Morrisey For Senior Media RoleMorrissey most recently served as global head of analyst relations for advertising & marketing tech, media & Entertainment at Amazon Web Services. Earlier she served at Yahoo and OMD. ... read more
- GM-backed ‘coast-to-coast’ EV charging network grows to 130 locationsIn their quest to build a coast-to-coast EV charging network, GM, EVgo, and Pilot announce they have installed electric vehicle chargers at 130 locations across 25 states. The partnership, which launched ... read more
- 'Newsweek' On The Beat: How A Legacy Newsroom Covers Today's NewsNew EIC Jennifer Cunnningham describes "Newsweek's" mission in the age of Trump and what she seeks in a new reporter. ... read more
- Why I love the Calligraphr font-creation appKristen Raddtke and friends at a Calligraphr font workshop that she hosted. | Photo by Jeffery Gleaves / The Verge Kristen Radtke is creative director at The Verge. “I work with the ... read more
- Amazon’s new James Bond movie will be produced by Amy Pascal and David HeymanThough it took Amazon MGM quite a while to wrest the James Bond franchise away from longtime producers Barbara Broccoli Michael G. Wilson, the studio has already found the duo’s replacements. ... read more
- OpenAI rolls out Sora powered by GPT-4o to ChatGPTOpenAI is integrating Sora’s image generation capabilities directly into ChatGPT starting today â this feature is dubbed âImages in ChatGPT.â While Sora was previously only accessible through a separate website, users ... read more
- Snapchat, LEGO, Disney and Courageous Studios are among the 2025 Digiday Media Buying and Planning Awards finalistsThe Digiday Media Buying and Planning Awards recognize companies, campaigns and technology that have been most successful in the modern media landscape. This year’s nominees prioritized technology-driven storytelling, strategic brand partnerships and immersive and interactive ... read more
- SCOTUS Turns Away Cyberbullying VictimsThe Supreme Court on Monday declined to hear an appeal by cyberbullying victims who wanted to revive a claim that Yolo, a former Snapchat extension that allowed people to message each other anonymously, was dangerously ... read more
- Samsung’s 3D Odyssey monitor is now available to reserve, and it might cost $2,000You’ll need an Nvidia graphics card to play games in 3D. | Image: Samsung After Samsung first revealed its glasses-free 3D monitor last year, the company is finally letting customers reserve preorders ... read more
- Boycotts May Not Kill Sales — But They May Be Wounding BrandsAs Target feels continued backlash, marketers are waking up to the cost of lost trust. ... read more
- Apple’s WWDC 2025 event starts June 9thApple has set the date for this year’s Worldwide Developers Conference (WWDC), with the event kicking off with an in-person experience to watch the keynote and Platforms State of the Union ... read more
- Discord’s refreshed UI includes a new overlay and full dark modeDiscord is finally updating the themes on its desktop app to include a full dark mode that’s ideal for OLED monitors. The new Onyx dark mode is part of a number ... read more
- Hoto’s handy, rechargeable tools are up to 50 percent offHoto makes tools for DIY tinkerers who have a preference, not just for how their tools perform, but how they look, too. Not to be hyperbolic, but they’re the slickest tools ... read more
- Sony brings more premium features to its budget wireless earbudsSony’s new WF-C710N wireless earbuds are available in a new blue transparent color option. | Image: Sony Sony has announced a successor to its budget-minded WF-C700N wireless earbuds from 2023. The new ... read more