There’s already been a number of leaks of upcoming Philips Hue products that are expected to be announced next week ahead of IFA. But one thing that hasn’t been mentioned ... read more

AI often misinterprets a user's search intent or broadens the targeting too much, which can result in a significant number of low-quality clicks that are unlikely to convert. ... read more

An AI Max user wrote on Reddit two months ago about running an "appliance repair" campaign while testing AI Max and the ads served up for query "obgyn near me." ... read more

An AI Max user wrote on Reddit two months ago about running an "appliance repair" campaign while testing AI Max and the ads served up for query "obgyn near me." ... read more

The internet service provider Cox Communications on Friday asked the Supreme Court to reverse a lower court decision holding the company responsible for illegal music downloads by broadband subscribers. ... read more

If you are targeting less than 10% of the U.S. population, you have no reason to be spending money on broad-reaching media like network TV. ... read more

On Tuesday, I told you how the modular computer company Framework was finally fulfilling its promise of the "holy grail for gamers" - a laptop with modular, swappable discrete graphics ... read more

The Prohibiting Social Media Manipulation Act would require social platforms to publicly disclose how their recommendation algorithms evaluate content. ... read more

Lawyers for Tesla filed a motion in court Friday to throw out a jury verdict that found the company’s Autopilot software had contributed to the death of a woman in ... read more

I dream of a gadget that can do it all. Instead, when I leave for the office, I pack one or two phones, a portable battery bank, a laptop, a ... read more

The D stands for desensitized, as in becoming less emotionally or physically responsive to something unimaginable due to repeated exposure. Like coming of age during an epidemic of mass shootings -- and mass media coverage ... read more

Hisense’s S7N 55-inch TV doubles as a framed work of art. It’s hard to realize that Labor Day weekend — signalling the end of summer — is already here. It ... read more

Despite investments of between $30 billion and $40 billion in enterprise GAI, MIT's NANDA research found many organizations have not seen measurable return on their AI initiatives. The project also has identified other findings. ... read more

The 27-year company veteran will work with incoming CEO Cindy Rose during that period to transition his various roles and responsibilities to other senior executives as well as supporting strategy execution. ... read more

U.S. ad spending fell 5.6% in July, which compares with a prior year that included incremental spending from the Paris Olympic Games and record political ad spending. It was the first monthly decline since March ... read more

When you watch KPop Demon Hunters, it is easy to see why it has become the most popular movie that Netflix has ever released. The animated musical's story about a ... read more

Tesla is offering a new performance version of its Model Y crossover for the European market. The new variant is aimed at boosting the company’s sales on the continent, which ... read more

FIFA is already spending big in the medium - over $5 million in Q2 to promote the upcoming tournament - OAAA analysis found, with the 2026 World Cup just a year out, and to be ... read more

Valve has started to comply with the UK’s Online Safety Act, by rolling out a requirement for all Brits to verify their age with a credit card to access “mature ... read more

Lot's of brands reacted quickly to the big news including Old National Bank which owns permanent billboard space overlooking the Kennedy Expressway in Chicago. ... read more

NBCU's ad-free Peacock Premium Plus will now be available on Amazon Prime Video Channels in a bundle-like approach, appearing as a separate 'tile" on Prime Video operating and navigation system. ... read more

For the last 10 years, U.S. sports rights costs have rocketed up 122% to $30.5 billion in 2025 (vs. $13.8 billion in 2015). ... read more

The deal covers Fox News Channel, Fox Business Network, Fox Weather, Fox Sports, FS1, FS2, Fox Deportes, Big Ten Network, the Fox Television Network and all Fox local TV stations. Financial terms were not disclosed. ... read more

More than 450 game developers on Blizzard’s Diablo team have formed a union, making them one of the largest and latest groups of Microsoft workers to do so. The new ... read more

This seems to be the year that Google's AI features are actually starting to add up to something useful. After a week testing the Pixel 10 Pro, my colleagues Allison ... read more

Two workplace comedies coming soon would feel right at home on a traditional broadcast network, but only one of them is going there. ... read more

Project Pivo lets you swivel the laptop screen to view things in portrait mode. | Image: Evan Blass Lenovo is gearing up to show off its latest products at Europe’s ... read more

Apple is just days away from revealing its newest iPhones during its "Awe dropping" event on September 9th. It seems like this year's launch will offer more than just a ... read more

In June, Mark Zuckerberg went for the ultimate Hail Mary in the ever-intensifying AI race: He spun up a brand-new Meta AI lab after making a $14.3 billion acquisition of ... read more

“Actual features are subject to the official product release.” | Image: Dangbei Dangbei is bringing its S7 Ultra Max all-in-one projector to Berlin next week for the big IFA tech ... read more

You can’t set your own Calling Card, but you can use them to customize how other contacts appear when they call you. Google’s Phone app is adding “Calling Cards” that ... read more

Pause ads are going programmatic, as connected TV ad buying becomes more automated. Plus: how publishers are proposing to be compensated by AI companies – and the odds that they’ll receive what they are asking ... read more

Back when the Pure app first launched in 2012, it was a completely anonymous hookup app. Now, it’s using CTV as a way to explain its rebranded vibe to prospective new users. The post Dating ... read more

Enjoy this weekly comic from AdExchanger.com that highlights the digital advertising ecosystem …  The post Comic: Ad Tech BBQ appeared first on AdExchanger. ... read more

In observance of Labor Day, AdExchanger is taking the day off on Monday, September 1. Our Daily News Roundup will return on Tuesday, September 2. A Dented Outlook Dentsu is struggling to keep up with ... read more

This story was originally published by sister site, Modern Retail. Wanda Gierhart Fearing, Cinemark’s chief marketing and content officer, has a unique lens through which to view the film industry — as a longtime retail ... read more

As the summer draws to a close, it’s safe to say it hasn’t been a quiet one. From CEO departures, trials and agency changes — not only has there not been a dull moment since ... read more

The sunny days are turning colder, the kids are headed back to school, and Amazon appears to have concluded its market-quaking pause on Google search spending. Summer’s over, it seems, for performance marketers. Back in ... read more

The company issued a statement early Friday Tokyo time that it is "exploring strategic alternatives" related to its international business "to enhance corporate value, but no decision has been made at this time." ... read more

Compliance with public record requests is stronger in states with financially sound nonprofit press associations. ... read more

Microsoft has fired two more employees who participated in recent protests against the company’s contracts with the Israeli military and government. The two employees, Nisreen Jaradat and Julius Shan, were ... read more

Just like web and app services have been making their money over the past decade or two: Selling you, the user, as the product. ... read more

Microsoft announced its first homegrown AI models on Thursday: MAI-Voice-1 AI and MAI-1-preview. The company says its new MAI-Voice-1 speech model can generate a minute’s worth of audio in under ... read more

FTC Chair Andrew Ferguson on Thursday warned Google over allegations that its spam filters block fundraising messages from Republicans. ... read more

This State of the Industry Report, sponsored by Amazon Ads, explores how brands and agencies are utilizing local streaming TV advertising, the strategies employed, the challenges encountered — plans to overcome them — and what’s ... read more

Recent data compares the cosmic Big Bang to events in advertising such as the AI chatbot explosion that is reshaping the ways humans interact with technology. ... read more

In a continued effort to scale its ad business across Europe, Overwolf has hired Activision Blizzard's former Group Director of Agency Partnerships Adam Davis as director of brand partnerships. ... read more

Andrea Isaac has been appointed Managing Partner North America, and Alessia Grosso has joined as Head of Strategy & Product. ... read more

Google is phasing out its Preferred Care extended warranty plan for the Pixel Care Plus program. Pricing between the two is pretty similar. You’ll still pay $8 per-month, or $159 ... read more

Yes, even this 98-inch mode is discounted. | Image: TCL Labor Day weekend marks the unofficial end of summer, which is a bit sad, but it’s a great time to ... read more

On Thursday, Xbox announced it’s widely rolling out cross-device play history. With the new update, even if you’re on a different Xbox console, Ally handheld, or PC, your recently played ... read more

"People under the age of 18 have a First Amendment right to access the news," the New York Times Company, Reuters and others say in a friend-of-the-court brief filed with the 9th Circuit Court of ... read more

Snap's "App Power Pack" ad suite includes new formats, bid strategies, targeting, and optimizations designed to deliver the social media company's app marketing partners improved reach and ROI on more recent platform surfaces. ... read more

Look, I sympathize. When General Motors said it would adopt Tesla’s North American Charging Standard (NACS) for its electric vehicles back in 2023, we knew this meant adapters. But we ... read more

Production on Star Wars: Starfighter officially began today, and Lucasfilm has finally confirmed the other actors who will be bringing the film to life alongside Ryan Gosling. Lucasfilm announced today ... read more

EA is promising Battlefield 6 will offer “the best PC experience in the history of the franchise,” including 4K resolution, 21:9 and 32:9 ultrawide monitors, HDR, uncapped framerates, both PS5 ... read more

Fubo is launching a new Sports plan on September 2nd that costs $55.99 per month and comes with over 20 live sports and news-focused channels, including the ESPN and Fox ... read more

A big draw of Kobo e-readers has always been Pocket integration. But, when Mozilla announced in late May that it was shutting down the read-it-later app in July, the Kobo ... read more

So I heard you want to play Kirby on hard mode: tough bosses, tricky platforming, complicated puzzles, hidden collectibles, and maybe even punishments for failing. The Star-Crossed World expansion in ... read more

Anthropic will start training its AI models on user data, including new chat transcripts and coding sessions, unless users choose to opt out. It's also extending its data retention policy ... read more

Microsoft is making a big change to how Word for Windows saves documents. The word processing app will soon automatically save new documents to the cloud, instead of Word users ... read more

This week, Netflix shared a few more details about its budding location business: The company will open its very first Netflix House in Philadelphia on November 11th, with a second ... read more

Microsoft will begin enforcing cookie consent requirements for users accessing websites in several European countries beginning October 31 - a move intended to comply with changes that have been made or are scheduled to take ... read more

If FromSoftware’s multiplayer take on Elden Ring was just a little too easy for you, the developer has just the thing coming up. The studio announced “Deep of Night,” a ... read more

If you’re considering a gaming laptop, but you understandably don’t want to spend anywhere near $2,000, MSI’s Katana gaming laptop with the midrange RTX 5070 GPU is $1,099 (was $1,499.99) ... read more

While Americans are increasingly pinching pennies, the silver lining is that it's driving them to ad-supported streaming services or tiers, indicating an expansion of ad inventory supply. ... read more

This content is password protected. To view it please enter your password below: Password: Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing ... read more

Honor’s latest foldable phone is launching in Europe, but not the US. Honor's Magic V5 is the thinnest book-style foldable in the world, but you probably couldn't tell. It's just ... read more

The Magic V5 is a thin phone with a big camera bump. Honor is bringing the Magic V5 — the world’s thinnest foldable phone, though only just — to Europe, ... read more

Taco Bell’s plan to outfit hundreds of drive-thrus with an AI voice assistant isn’t going exactly as the chain expected. Dane Mathews, Taco Bell’s chief digital and technology officer, admitted ... read more

One of the most devastating parts of grief is how it can strike out of nowhere. There you are, doing a perfectly normal, everyday thing, and then that perfectly normal, ... read more

Rose was appointed CEO in July and she takes office on Sept. 1. But she's well aware of the company's problems, having served on WPP's board of directors since 2019. ... read more

ChargePoint is ramping up the power for its next-generation DC fast charging architecture to 600 kW for passenger vehicles, and up to 3.75 megawatts (3,750 kW) for heavy-duty trucks — ... read more

When this article was originally written in February 2022, the big Spotify controversy was that artists were abandoning the audio service in protest of the company's contract with podcaster Joe ... read more

Amazon upfront revenues were projected to soar 30% to $1.8 billion from a year ago with major gains primarily for its Prime Video and Freevee platforms, MoffettNathanson media analyst Michael Morton estimated. ... read more

You can now add swappable magnetic PopSocket grips to Kindle e-readers without undertaking any DIY hacks. PopSocket has launched new PopCase Kindle cases that come with a built-in MagSafe ring, ... read more

A carriage battle underway this week between Fox and YouTube TV serves as an illustration of the way power is shifting in the TV business. ... read more

The DJI Mic 3 has shrinked without scrimping. DJI is making its latest wireless lavalier microphone system even smaller without scrimping on features or battery life. The DJI Mic 3 ... read more

AMENIA, NY — Marketing departments are positioning themselves to weather expected economic turbulence by investing more heavily in data assets that provide value beyond traditional advertising campaigns. “The data budget will probably not eclipse the ... read more

Apple has removed the iPhone torrenting client, iTorrent, from AltStore PAL’s alternative iOS marketplace in the EU, showing that it can still exert control over apps that aren’t listed on ... read more

Peppa Pig is everywhere. Whether or not you have children, you likely know the little girl pig from the kid’s cartoon show. But the Peppa media franchise is just getting started. The program was acquired ... read more

Publishers are walking a tightrope. They need to protect their content from unauthorized use by large-language models, but they also need to figure out how to work with new AI technologies. It’s a tricky balance, ... read more

Redefining Reselling As far as TTD’s new Kokai DSP interface is concerned, all supply-side platforms are resellers, Digiday reports. Put another way, SSPs are being cut out of deals as much as possible in the ... read more

Substack’s bet that writers want the platform to provide a community just as much as distribution appears to be paying off in 2025. Five newsletter creators who moved their operations over to Substack from other platforms ... read more

For better or worse, generative AI has become a tech the industry can’t escape. Whether it’s taking over processes, agentic assistants or a way to scale productivity and creativity, AI is usually involved somehow. Now ... read more

Despite success stories at Unilever and Kellanova, skepticism about generative AI is mounting across the wider business world. An MIT study published last week, which estimated that 95% of organizations that tried to implement generative ... read more

This week’s Media Briefing looks at Perplexity’s latest publisher revenue share model, and why despite the opportunity the AI startup company has to being the publisher-friendly LLM, concerns remain over low adoption, vague payment terms ... read more

Microsoft has fired two employees that were involved in a sit-in protest in vice chair and president Brad Smith’s office. Software engineers Riki Fameli and Anna Hattle were both dismissed today, ... read more

The companies are working toward a new agreement, executives close to the situation said. Fox Corp. stock closed 1% higher to $54.40 on Wednesday. ... read more

On Wednesday, the FDA approved the new round of COVID-19 vaccines from Pfizer, Moderna, and Novavax for use by seniors over the age of 65. But for anyone younger than ... read more

Maybe those little AI sparkles are bursting out of a trifold phone? Maybe? Apple isn’t the only tech company to send out launch event invitations this week. If you’re keeping ... read more

Are you feeling the vibes yet? “Vibe” has become the latest AI buzzword. Even more than “agentic,” which is saying a lot. While both terms are widely open to interpretation — and therefore ripe ... read more

On Wednesday, 4Chan and Kiwi Farms, two of the most controversial social media sites on the internet, filed a federal lawsuit against the British government, arguing that the requirements of ... read more

TikTok's privacy policies "expressly disclose" that it collects data, the company argues in a bid to dismiss a class-action complaint on behalf of young children. ... read more

The more data SparkToro founder Rand Fishkin gathers, the more he believes the " 'AI vs. Search' narrative is largely made up by media and influencers seeking attention, rather than an accurate reflection of reality." ... read more

The more data SparkToro founder Rand Fishkin gathers, the more he believes the " 'AI vs. Search' narrative is largely made up by media and influencers seeking attention, rather than an accurate reflection of reality." ... read more

Roblox is nearing a boiling point with regard to child safety issues - with over 250,000 people calling for CEO David Baszucki to resign. ... read more

CANNES — In today’s data-saturated world, marketers need more than access, they need results. That’s the focus at T-Mobile Advertising Solutions, where mobility insights and omnichannel reach are helping brands connect with consumers more meaningfully. ... read more

Microsoft’s Copilot AI assistant is officially coming to TVs, starting with Samsung’s 2025 lineup of TVs and smart monitors. With the integration, you can call upon Copilot and ask for ... read more

FEMA has suspended at least 30 employees after they warned that spending limits, staffing cuts, and gaps in leadership hurt the agency’s ability to respond to disasters. The employees received ... read more