Welcome to the Advertising Perspectives Blog. The purpose of this site is to publish Advertising Perspectives’ thoughts and ideas about the Media 2.0 landscape and to share other voices and points of view about our industry.
On this blog you’ll find content relating to media agency models, emerging technologies, media consumption habits, online and offline tactics, social networking, addressability and many other topics of interest. There will be conjecture about what our industry may look like in the next few years and how Advertising Perspectives will contribute to shaping that vision. We’ll have the latest industry buzz, word-of-mouth, news bulletins, what’s happening at trade shows and what’s being talked about in the press. You will also find videos, guest authors, and links to other great content.
We want to hear what you think as well. Let’s engage in a conversation.